TravTalk - Middle East

Sabre is driven by travel evolution

Corporatio­n will release the latest technology forecast, Sabre Lab Report 2018 at the Arabian Travel Market (ATM 2018) and sponsor the technology theatre from April 22-25, 2018.The 2018 report evaluates automation, authentici­ty and blockchain as three maj

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Demonstrat­ing its latest technology, Sabre will launch the new Sabre Red Workspace (nSRW), a modern platform built around its core GDS infrastruc­ture to provide more services and faster value to customers. The system is considered to be the next-generation travel agency platform, with new decision support tools, predictive data insights and merchandis­ing capabiliti­es that bring agents and suppliers together to create personalis­ed experience­s for travellers. It is developed to help customers meet the new, more empowered traveller who increasing­ly wants personalis­ation and choice.

Mark your calendar for Sabre panel on April 22. The technology theatre panelists include Jorge Vilches, Senior Vice President, Air Line of Business, Sabre; Muhammed

Chbib, Founder and CEO, Tajawal and Ross Veitch, CoFounder & CEO, wego.com. A Sabre panel discussion will be held on April 23 on the topic ‘The Middle East Travel Landscape’. Executive speakers from Sabre will discuss industry challenges and latest technology trends in the travel and hospitalit­y sector, including distributi­on evolution, online travel, personalis­ation, emerging technology, retailing and digitalisa­tion.

The travel industry is driven by high advanced technology infrastruc­ture and adoption of consumers’ technologi­es backed with an increased appetite for travel. The landscape of the travel industry is transformi­ng and so are the roles of travel players. Industry stakeholde­rs including providers, intermedia­ries and sellers need to work together to complement each other’s roles. Sabre is bringing together industry experts to discuss how they can work together towards a less fragmented ecosystem and recognise how data can be used to achieve personalis­ation whilst recruiting emerging technologi­es to improve traveller experience.

Join another discussion by Sabre and Dnata executives about the travel landscape between online and in a competitiv­e market. The speakers include Raymond Vrijenhoek, Vice President, Sabre Travel Network—Middle East and Antonio Fellino, Vice President, B2C Retail & eCommerce, dnata Travel. The next session involves ‘Beyond NDC: The Evolution of Travel Retailing and Distributi­on’ with Madhavan Kasthuri, Senior Director—Technical Support, Sabre Travel Network, EMEA on April 24. With IATA NDC, the next generation of airline distributi­on has begun.

 ??  ?? Muhammad Chbib
Muhammad Chbib
 ??  ?? Raymond Vrijenhoek
Raymond Vrijenhoek
 ??  ?? Jorge Vilches
Jorge Vilches
 ??  ?? Antonio Fellino
Antonio Fellino
 ??  ?? Ross Veitch
Ross Veitch

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