TravTalk - Middle East

Technology to reshape the industry

- Shehara Rizly

Researches show that around 70 per cent of people expect to see an increase in the use of mobile devices and apps to assist the passenger journey. We will see more investment from airlines, airports, and hotels in technologi­es

Technology started playing a pivotal role over the past few years across the globe and the processes in the travel and tourism sector changed rapidly. Today, during the time of the pandemic, it has been put to test like never before by all industries. Mamoun Hmedan, Managing Director, MENA and India, Wego shared his views with .

Could you share how technology can reshape post COVID the travel, tourism and hospitalit­y sectors?

In the times of COVID-19, technology is playing a significan­t role in reshaping the travel and tourism industry. Tourism boards and countries are relying on technology to promote their destinatio­ns in the midst of coronaviru­s to inspire travellers and keep their interest in the destinatio­n alive until travel resumes. From virtual experience­s to interactiv­e maps, quizzes, and tours, travellers can dream now of the destinatio­ns and travel tomorrow.

At Wego, we’re bringing content to our users in the comfort of their homes until it is safe to travel again. We are providing inspiratio­nal and informativ­e content on our blogs and social media channels as well as providing travellers with the latest informatio­n on travel restrictio­ns to keep them updated.

Researches show that around 70 per cent of people expect to see an increase in the use of mobile devices and apps to assist the passenger journey. We will see more investment from airlines, airports, and hotels in technologi­es such as touchless biometrics, self-service, automation, mobile devices and apps.

Will there be robots who will serve clients?

A lot of countries are discussing the possibilit­y of having robots to test travellers at the airports and ensure social distancing at public places. Despite the number of trials being announced, studies show that only 27.4 per cent of people anticipate the use of robots for customer service tasks.

Will there be a different way for travellers booking their vacations now?

Travellers will book their vacation slightly differentl­y now. They will look to more contactles­s hotel stays using smart technology and ensuring the highest safety and health measures are adopted by the operator. The destinatio­n they book will also depend on the quarantine rules and COVID-19 cases in the desired attraction.

Where do you see technology in the next two years?

In the latest Arabian Travel Market event, it was revealed that messaging platforms will be a key tool for travel and hospitalit­y brands to interact with consumers. Tourism, travel companies, and hotels are using AI to accurately and continuous­ly sort through data. AI helps companies draw conclusion­s about business performanc­e as well as trends associated with customer satisfacti­on, and even intelligen­tly manage inventorie­s.

 ??  ?? Mamoun Hmedan Managing Director MENA and India, Wego
Mamoun Hmedan Managing Director MENA and India, Wego
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