Combining Technology with Art

Samsung Electronics Indonesia officially launched The Frame 2019 and The Serif series in Indonesia. The Frame 2019 is a premium TV that blends perfectly with the interior decoration of the room and is now more capable with the superiority of the QLED display technology that displays 100 per cent colour volume and access to more than 1,000 phenomenal artworks of the world through the Samsung Art Store. The Serif is Samsung’s latest industrial-style TV by the famous French designer Bouroullec brothers with a unique profile in the form of an iconic capital ‘I’ and looks like an elegant piece of furniture.

“The Frame 2019 and The Serif were born from Samsungs technological evolution, which continues to create the best standards, combining technology and lifestyle, integrating art, interior, and prestige into a room,” Simon Sim, head of TV&AV Business, Samsung Electronics Indonesia, explained.

WHAT Samsung The Frame & The Serif Launch WHEN 25 November 2019 WHERE La Moda, Plaza Indonesia