Silver Lining

The young and talented fashion designer Monica Ivena shares with Edith Emeralda about how she has carved her place among emerging Indonesian designers

wedding gown in soft white tulle stands side-byside a bright red ball gown with daring ruffles and embellishments in a classy little boutique. Feminine, classic and whimsical are the words to describe Monica Ivena’s creations, which were recently showcased at her first solo fashion show. Five years ago, her first dress was sewn specially for her mother; now, her clientele list includes celebrities, socialites and personalities around the country. Indonesia Tatler sits and chats with Monica to find out the story behind her success.

Why did you choose to be a fashion designer, especially of dresses and wedding gowns? And what’s your signature in designing? I knew I wanted to be a fashion designer at the age of 6. My favourite toys were pens and paper for designing clothes, and also makeup kits for dolling up—which is why I design dresses and wedding gowns. As for my style, feminine, classic and whimsical are the words.

What are the challenges in designing and how do you face them? Making a gown is quite a challenge; we have to constantly sharpen our creativity so that each creation is always beautiful, up to date and not monotone, yet still contains our own style. Designers also have to be observant in reading a client’s characteristics, because a dress has to fit her personality as well as an event’s concepts. This is why I ask a lot of questions during fitting—to answer all those criteria in creating the best gowns.

Inspiration for a fashion show comes from all sources, although I normally get the most during my holidays. However, a client can also be my source of inspiration if I were to custom make a gown.