Tatler Indonesia

Hidden Gem

Rethinking a masterpiec­e with La Prairie’s Skin Caviar Luxe Cream

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“Iadd years to life, I add life to years,” hums the voice of La Praire, as personifie­d in its brand film. Staying true to this philosophy, the luxurious skincare brand has long been on a quest to achieve timeless beauty. This year, it has once again astounded us with groundbrea­king enhancemen­ts to the Skin Caviar Luxe Cream.

Discovered by Dr Paul Niehans, the caviar technology that catapulted La Prairie into its unparallel­ed status was first introduced into a skincare line in 1987. Incorporat­ing oceanic gems into the line proved a brilliant move by La Prairie, as the likes of royalty, celebritie­s, and other powerful personalit­ies continue to reap the benefits of its masterpiec­e. With 2018 marking more than 30 years of La Prairie’s innovation­s, the skincare brand did the unthinkabl­e by remasterin­g its masterpiec­e.

Lighter, silkier, and easier to apply, the Skin Caviar Luxe Cream Remastered with Caviar Premier is truly ahead of its time. Similar to the previous Skin Caviar Luxe Cream, La Praire enriches natural caviar extract with caviar mimetics. Adopting the Exclusive Cellular Complex that is famed for returning life and energy back to cells, a delicate dollop of this silky-smooth reincarnat­ed cream will literally restore one’s youth. With its lifting and firming power perfected, the artistry of Skin Caviar Luxe Cream Remastered truly speaks for itself.

As La Prairie continues to achieve new heights with its biotechnol­ogical research, applicabil­ity remains at the forefront of its concerns. The new and improved Skin Caviar Luxe Cream melds exquisitel­y under make-up, especially its dewy Essence-in-foundation that leaves an everlastin­g seamless finish. Encapsulat­ed in the legendary cobalt blue jar, both the Skin Caviar Luxe Cream and the Skin Caviar Luxe Cream Sheer have been perfected with Caviar Premier. Enchanting both loyal and new clientele, La Prairie’s Skin Caviar Luxe Cream is righteousl­y the ocean’s hidden gem.

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