Villa and Vineyards

Wine-loving tourists can choose between five different cellar tour options, starting from €22 ($24). These include a visit to the winery, followed by a tasting. The Renaissance Tour (€150, $164) allows you to try the Lunelli family’s wines in the beautiful sixteenth-century Villa Margon, on the right bank of the River Adige southwest of Trento, where the Lunellis planted a 12-hectare vineyard 10 years ago.

The villa is an ideal spot to enjoy a full Ferrari experience. It’s a unique place with history, beauty, and art combined, including original and untouched frescos dating back to the 1550s. After visiting the winery in Trento, the villa and vineyards are only a short drive away. Then fine dining with carefully matched wines at one-starred Michelin restaurant Locanda Margon will complete a memorable day. “The restaurant is part of the experience of those coming to visit us”, says Matteo Lunelli. “It’s like a laboratory for pairing Ferrari and food. One of the characteristics of Trentodoc [sparkling wines] is that they are very food-friendly and flexible with pairings.”

A combined winery tour with a lunch or dinner package at Locanda Margon and the option of visiting Villa Margon costs from €85 to €280 ($93 to $307).

The restaurant wine list unsurprisingly centers on Ferrari Trento, but has other labels too, including some individual, now-rare bottles that Bruno Lunelli had bought for his wine shop in the

1970s. Apart from these and other old vintages, you can order by the glass.