How boomers and millennials nials are steering river ships to more active itineraries.

Younger travelers are steering river ships to more active itineraries.

BABY BOOMERS REALIZE THAT THE SECRET TO SUCCESSFUL aging isn’t doing less, it’s doing more. And lately, they’re bringing that habit of regular exercise to everything they do, including vacations.

As river cruises explode in popularity, the old model of pulling into port, leisurely walking around the city, and then calling it a day won’t cut it anymore. While many river ships provide walking sticks and bicycles for use in port, the demand for more active itineraries is growing. To answer the call, cruise lines are steadily changing course and bringing new excursions on stream.

AmaWaterways teams up with active travel company, Backroads, to combine cruising with hiking, walking, and cycling tours.