Watch This

TIME BE­GAN FOR BREMONT ON THE SAME DAY IT STOPPED.

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ONE CLEAR DAY IN MARCH 1995, TWO PRECOCIOUS

broth­ers, Giles and Nick English, were prac­tic­ing for an air dis­play with their fa­ther, Euan. But while prac­tic­ing for­ma­tion aer­o­bat­ics, the 1942 WWII Har­vard air­craft that Nick and his fa­ther were fly­ing crashed, and Euan died on im­pact. Giles, wait­ing to take off for the next sor­tie, was told that his fa­ther had been killed and that his brother had bro­ken more than 30 bones and prob­a­bly wouldn’t make it.

Six months later, when Nick was back in the air be­ing flown by Giles, things had ir­re­vo­ca­bly changed. The broth­ers re­al­ized that life was too short to waste and de­cided to pur­sue what they en­joyed most: a life craft­ing beau­ti­fully en­gi­neered me­chan­i­cal de­vices.

SEC­OND CHANCES

When they weren’t fly­ing old air­crafts, Nick and Giles spent most of their child­hood mak­ing things in the work­shop of their gifted fa­ther, an ex-RAF pi­lot with a Ph.D. in aero­nau­ti­cal en­gi­neer­ing. Here, they crafted mod­els and re­stored cars, and even an air­plane that their fa­ther built that the broth­ers still fly to this day. Euan was also pas­sion­ate about me­chan­i­cal time­pieces and would of­ten bring home old clocks from auc­tions for the broth­ers to try to get go­ing again. This pas­sion lives on in the clas­sic curve of a Bremont time­piece.

In 2002, the English broth­ers founded the com­pany and spent five years in re­search and de­vel­op­ment be­fore first launch­ing the Bremont col­lec­tion on the mar­ket in 2007. Ini­tially they set up a small work­shop in Switzer­land where the watches were built, a process that has now all been brought over to the UK in a bid to rein­vig­o­rate a once boom­ing Bri­tish in­dus­try. The watches, like the in­tri­cate in­ner work­ings of a vin­tage air­craft, had to be over-en­gi­neered in ev­ery sense of the word. With a tagline of “tested be­yond en­durance,” ro­bust­ness played a sig­nif­i­cant part in all of the watches’ chal­lenges, as they were tested by ad­ven­tur­ers, ex­plor­ers, moun­taineers, free divers, and, of course, pi­lots — the very peo­ple who un­der­stand the ephemer­al­ity of life and how not to waste it. Thus, this carpe diem ide­ol­ogy is in­fused in ev­ery Bremont time­piece.

Bremont co­founders, Nick and Giles English, turned their pas­sion for air­craft into a thriv­ing time­piece busi­ness.

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