Net­work meet­ing for women in busi­ness

Bray People - - INSIDE BUSINESS -

THE WICK­LOW County En­ter­prise Board’s Net­work of En­tre­pre­neur­ial Women held their April meet­ing at the Parkview Ho­tel in Newtownmountkennedy.

The event was at­tended by 34 busi­ness­women from across the county, with sales be­ing the pri­mary area for dis­cus­sion over the course of the event.

‘Sales for the Non-Sales Per­son’ ex­am­ined the psy­chol­ogy be­hind the neg­a­tive con­no­ta­tions so of­ten evoked by the word sales as well as the im­pact that this can have on the abil­ity to sell.

Speak­ing on this topic was Kieran Strong of Strong Train­ing, a com­pany that spe­cialises in as­sist­ing businesses with is­sues such as sales man­age­ment. Kieran dis­cussed hos businesses should shift their sales’ ap­proach from ‘sell­ing’ to ‘ help­ing the cus­tomer to buy’ by us­ing a few sim­ple tech­niques to help max­imise sales suc­cess. At­ten­dees en­joyed the op­por­tu­nity to net­work over re­fresh­ments af­ter the talk.

The net­work was set up with the in­ten­tion of help­ing women across Wick­low suc­ceed in busi­ness. Their next meet­ing takes place in the same venue on Wed­nes­day, June 4 at 7 p.m. and any­one look­ing for more in­for­ma­tion about the net­work can con­tact the co-or­di­na­tor Ser­ena Bryans at woemn­in­busi­ness@wick­

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