ACEL ENERGY: AN INSIGHT INTO TAILORED RENEWABLE SOLUTIONS
Established by Barry Sherry and Declan McDonald, ACEL Energy is a renewable energy solutions company offering tailored renewable services such as solar, battery storage and energy management. We spoke with Barry and Declan to explore the work of ACEL Energy further and to discuss their journey as entrepreneurs.
Why is green innovation so important today?
Green innovation is crucial in addressing the environmental crisis we are facing today. ACEL Energy is resolute in its dedication to promoting sustainable solutions that not only support the environment but also cultivate sustainable growth for our clients. Investment in green innovation prepares businesses for enduring success by aligning with shifting consumer preferences and regulatory frameworks. This forward-thinking strategy positions our clients as frontrunners in their industries, fostering sustained success amid a dynamic market environment.
What sustainability issue or challenge is your business addressing?
ACEL Energy is dedicated to enhancing energy security and promoting clean, sustainable energy choices for businesses. We specialise in providing renewable energy solutions to various industries, helping to reduce businesses’ environmental impact. Our services include rooftop and ground-mounted PV solar installations, along with advanced battery storage options and an energy management platform. These solutions can be offered via a self-financed or financed (co-ownership) offering which enables businesses to utilise clean energy efficiently and reduce reliance on the traditional grid system.
What are your plans for growth in Ireland and overseas?
Our growth strategy in Ireland includes broadening our presence across diverse industry sectors, forging strategic alliances and reinforcing our standing as authorities in sustainable energy solutions. We intend to engage with influential stakeholders and organisations that share our vision of promoting collective dedication to sustainable energy practices as we look forward. On an international scale, we are aspiring to explore markets where the demand for renewable energy is growing.
What is the biggest challenge you have overcome since starting your company?
One significant obstacle revolved around establishing our presence as a leading entity in the fiercely competitive renewable energy sector. Drawing upon our extensive career background in the energy industry and insights gathered from global engagements, we strategically positioned
ACEL Energy in the marketplace by forming important partnerships and earning recognition in the industry. Our persistence and strong commitment to our core values helped us overcome challenges, leading to steady growth and firmly establishing ACEL Energy in the market.
What is the best piece of advice you have received as an innovator?
View failure as a path to success. In the renewable energy field, there is always room for new ideas, and knowing that setbacks happen has helped us foresee problems and, as a result, grow as a business. We have learned from each project that we have undertaken, and this has helped us improve our work substantially. Furthermore, this mindset has helped ACEL Energy stay innovative and keep looking ahead in all aspects of the work we do.
What advice would you have for other budding entrepreneurs?
Stay true to your passion and values. In the renewable energy field, make sure your business goals match your desire to make a difference. Having a strong team and finding a mentor are also important for success. Being flexible and keeping up with changes in the industry is key to doing well in your entrepreneurial journey. And don’t forget, every problem you face can help you learn and grow!
ACEL Energy is currently participating in
Bord na Móna’s 2024 Accelerate Green Programme.
This leading accelerator programme, delivered by Bord na Móna in conjunction with Resolve Partners, is dedicated to scaling early-stage enterprises, SMEs and start-ups that are leading the response to climate action and sustainability. For further information about the Accelerate Green Programme visit accelerategreen.ie