So what did Myleene start? Now Celebrity stars all pack more bikinis...

LITTLE did Myleene Klass know when she showered in that bikini in the Jungle that she would spawn a television phenomenon. But now it seems there is a real competition within a competition to see who looks best in a bikini on this year’s show.

According to The Sun, the likes of Georgia Toffolo, Vanessa White and Rebekah Vardy are sneaking more bikinis than allowed into camp, to increase the amount of scenes in the shower in a bid for more votes.

However, the report comes amid claims that many features of the Australian campsite are actually fake – including the waterfall, location of the shower itself.

The paper reports that the glamorous girls of the series are disguising their swimwear as underwear, to smuggle more bikinis into camp.

A source said: ‘Some of the girls know that their toned bikini bodies will give them more airtime and votes so they’ve brought in extra bikinis over underwear so they’ll have more sets of shower swimwear.’

The show had last night been contacted for comment.

The line-up for the 2017 series was revealed earlier this week – with Made In Chelsea’s Toff, 22, girlband star Vanessa, 28, and WAG Rebekah Vardy, 35, heading to the jungle alongside boxer Amir Khan and footballer Dennis Wise.

The group will also be joined by Boris Johnson’s father Stanley, comic Shappi Khorsandi, Corrie star Jennie McAlpine, singer Conor Maynard’s brother Jack, and Hollyoaks hunk Jamie Lomas, in the quest for the title of Jungle King or Queen.