Irish Independent - Farming

Ornua reduces staff numbers in Dubai office after sales fall

- CIARAN MORAN

ORNUA has confirmed it has significan­tly reduced staff numbers in its Dubai office due to a fall-off in sales.

Ornua Middle East was establishe­d in 2008 and is responsibl­e for the sales and marketing of Ornua foods and ingredient­s, including Kerrygold, Beo and Palatina for the regions of the Gulf Cooperatio­n Council, Levant (Lebanon and Jordan), Mauritius, Seychelles, Iran, Iraq, Egypt, Turkey and Sri Lanka.

In its annual report for 2016, Ornua hinted at challenges in this market noting the challengin­g macro-economic environmen­t in the region.

However, this week in a statement Ornua confirmed that it has had to reduce its sales and marketing team in its Ornua Food Middle East office.

It cited the economic impact of a sustained fall in oil prices in the Middle East and declining consumer spending locally, as the critical factors behind the decision.

Two years of low oil prices have caused government­s around the region to cut spending and impose new taxes, slowing economic growth.

Meanwhile, rising tensions between Saudi Arabia and Iran over instabilit­y in Lebanon and the conflict in Yemen have increasing­ly worried investors in the region.

However, Ornua said the Middle East remains a key strategic investment market for the business.

“We continue to employ over 90 staff across both the Food and Ingredient divisions in the region including a cheese production facility in Riyadh which continues to see significan­t growth in the B2B sector,” it said.

Eventful

November has been an eventful month for the former Irish Dairy Board with a fire severely damaging a mozzarella production facility in Spain.

Also this month, Ornua opened a 5,000-squarefoot Innovation Centre in Chicago and launched Kerrygold butter in an eyecatchin­g silver box in the Korean marketplac­e.

Kerrygold also returned to the shelves of retailers in the State of Wisconsin this month after a long-running legal battle.

Ornua delivered earnings before interest, taxation, depreciati­on, and amortizati­on of €43.1m for 2016, up 18pc on the previous year. It continues to be Ireland’s largest exporter of primary Irish dairy products with turnover increasing 9pc in 2016 to €1.7bn.

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