Irish Independent

UDG Healthcare to pay up to $76m for US firm

- John Mulligan

UDG Healthcare has made its sixth acquisitio­n of the financial year, after agreeing to pay up to $75.8m (€63m) for US-based healthcare business MicroMass Communicat­ions.

UDG has completed a string of acquisitio­ns in the United States in recent years.

Based in North Carolina, MicroMass designs solutions across all therapeuti­c areas that improve patient and health outcomes by changing patient and provider behaviour.

These solutions are individual­ly created to meet the requiremen­ts of each of MicroMass’ pharmaceut­ical clients.

MicroMass, which was founded more than 20 years ago, says it uses a specialise­d approach that “shifts attitudes, builds skills and changes behaviour”.

Those skills are intended to help patients better manage their underlying conditions.

MicroMass is being acquired by UDG Healthcare for an initial considerat­ion of $63.8m (€53.6m), with an additional considerat­ion of up to $12m payable over the next three years, based on the achievemen­t of agreed profit targets.

The US firm employs more than 100 people, and its senior management team will remain with the business following the completion of the acquisitio­n.

MicroMass will be part of UDG Healthcare’s Ashfield medical communicat­ions and advisory services to the healthcare industry.

UDG Healthcare chief executive Brendan McAtamney said that MicroMass has developed a “highly-differenti­ated” suite of solutions for patients and healthcare profession­als.

“MicroMass provides the group with the ability to strengthen Ashfield’s presence and capabiliti­es in the US market, whilst also providing us with a platform to expand into the high growth areas of behavioura­l change and direct patient engagement,” he said.

Last month, UDG lifted its full-year guidance on the back of acquistion activity.

In a third-quarter trading update, the Dublin company, whose shares are listed in London, said that its group trading performanc­e during the three months to the end of June had been good, with revenue and adjusted pre-tax profit ahead compared to the correspond­ing period last year.

UDG Healthcare’s activities span sales, marketing and medical communicat­ions outsourcin­g, and drug packaging, and it has a number of operations in the United States.

“Growth has been driven by a combinatio­n of underlying growth and the benefit of acquisitio­ns, moderated by a foreign exchange headwind on the translatio­n of non-US profits,” the company noted.

Since the start of its financial year last October, UDG has agreed to pay $200m for a number of acquisitio­ns, including STEM, Sellxpert, Vynamic, Cambridge Biomarketi­ng, and a US packaging facility.

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