Irish Independent

Price rises to prompt a surge in energy switching

- Charlie Weston Personal Finance Editor

A SUCCESSION of hikes by energy companies will prompt more people to switch supplier, new research shows.

Six out of 10 householde­rs now say they will be encouraged to move supplier after seven electricit­y and gas providers hiked prices, according to research commission­ed by Switcher.ie.

It comes as new ESRI research shows poorer households up their spending significan­tly on energ y when their incomes rise.

Seven energ y companies have now announced price hikes, adding up to €57 to the average household electricit­y bill, and up to €25 to gas bills.

These suppliers account for the lion’s share of the market.

New research shows 62pc of consumers said that price rises would encourage them to end their contract with their current energ y supplier.

A similar percentage said they would switch if they got a better deal elsewhere, a sur vey of 1,000 people carried out by Coyne Research for price comparison site Switcher.ie found.

Savings

Eoin Clarke of Switcher.ie said this implied that price increases would bring about a spike in switching.

He said the average household with both electricit­y and gas could save €360 by switching to a better deal.

“Energy switching levels in Ireland have remained fairly static over the past number of years, but that could all be about to change.

“Most of us say we’d switch if prices went up, or if we could get a better deal elsewhere.

“The fact now is that the vast majority of consumers in Ireland are going to see the cost of their energ y going up over the next few months,” Mr Clarke said.

He said the electricit­y increases that have been announced will add between €31 and €57 onto the average household bill, while the gas increases will add up to €25 to the average bill.

They are the first price rises in Ireland in three years, during which time consumer switching levels remained fairly static.

New measures mandated by the Commission for the Regulation of Utilities (CRU), the energ y regulator, mean householde­rs now have to be given 30 days’ notice before their energ y discount deal comes to an end.

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