FULL BLOOM
The World Health Organisation guidelines on a positive pregnancy experience recommend ultrasound in early pregnancy. This technology has been used at Bloom Health, which is based in Sandyford, Co Dublin, for 30 years. The measurement obtained in the first 12 weeks is accurate to within one day and it also checks location, viability and number. There are obvious clinical benefits, and the opportunity to see the baby has a powerful bonding effect and is a wonderful moment for parents-to-be. See bloomhealth.ie