Irish Independent

Facebook to appeal Germany crackdown

- Karin Matussek and Stephanie Bodoni

FACEBOOK’S advertisin­g model has come under attack in a landmark ruling from German antitrust regulators who ordered it to overhaul how it tracks its users’ internet browsing and smartphone apps.

Germany’s Bundeskart­ellamt (Federal Cartel Office) gave the company 12 months to stop “unrestrict­edly collecting and using” data and combining it with users’ Facebook accounts without their consent. Facebook said it was being unfairly singled out by the regulator, which has broken new ground by using antitrust law to tackle data privacy.

It will appeal against the decision, saying that the regulator “misapplies German competitio­n law to set different rules that apply to only one company”. “While we’ve cooperated with the Bundeskart­ellamt for nearly three years and will continue our discussion­s, we disagree with their conclusion­s and intend to appeal so that people in Germany continue to benefit fully from all our services,” said Facebook.

Under the order, Facebook can’t tie membership on the platform to people agreeing to unlimited data tracking. Instead, it must provide a technical solution to allow users to opt out of the data tracking outside the Facebook account.

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