The Argus

Louth’s links abroad raised

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THE need to embrace the Louth diaspora emerged at the December meeting of Dundalk Municipal Committee.

Mary T.Daly presented members with an update on the Louth diaspora strategy, which was developed in a bid to build connection and engage with high achievers and industry leaders from the local diaspora to benefit local and regional developmen­t.

She told councillor­s that it was expected the local initiative would feed into the global diaspora strategy.

Members heard that €10,000 funding was provided for the project, with the council to contribute 20% match funding.

Members heard how the success of the Gathering in 2013 had unveiled the great wealth of Louth diaspora across the world, and the opportunit­ies to develop and strengthen ties through tourism, culture and heritage.

‘We are in the middle of a huge consultati­on process at the moment, and are appealing to everyone across Louth, including elected members to take part.’

She said that letter and emails had been sent across the world, to all of the various agencies who could help in identifyin­g the Louth diaspora.

‘We want to identify who the Louth diaspora are, where they are, what their interests and expectatio­ns are, and how best to communicat­ion or engage with them,’ said Mary.

‘How they perceive the diaspora brand will be critical to the success of the strategy.’

Cllr. Edel Corrigan highlighte­d that there were pockets of Louth natives in Canada, especially in Toronto, who could be reached out to.

Cllr. Kevin Meenan suggested they liaise with local hotels, as many host people who are home for family weddings etc.

Cllr. Peter Savage said he would like to see better promotiona­l material from the county, especially for people travelling abroad.

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