The Irish Mail on Sunday

Pippa’s family affair as she poses online with her three boys

- Niamh Walsh

INFLUENCER Pippa O’Connor is gearing up for another profitable Pocco pop-up shop selling her jeans and tops to her fashion conscious followers.

Mum-of-two Pippa made her retail return to Dundrum this week a family affair as she pitched up with her husband Brian Ormond and two sons Ollie, 6, and Louis, 3, for the highly publicised event.

Ahead of her ribbon cutting, which she was helped with by her two sons, Pippa shared a number of pictures and stories of her social media accounts of the trio shopping and snapping the day away.

Pippa’s sharing of her family at the event may come as a surprise to some as just this week she was adamant it was to be privacy first for her as she said she wouldn’t be sharing much more of her children and her family online. But at the store there were a number of pictures showing her sons helping her get the shop ready to open, looking bored behind the scenes and she then had them front and centre as huge crowds gathered for a glimpse of the influencer. In an interview with Stellar Magazine just this week, Pippa said she was pulling back on her boys’ online appearance­s.She said: ‘With Ollie, he’s in senior infants and he might say “Oh someone said they saw me play golf the other day, or they saw me at the zoo, where did they see me?”

‘He’s confused by it and I think that’s unfair of me to put things up that he doesn’t know about and then for other kids to talk to him about it because they’ve seen it on their mum’s phone.’

‘I don’t really have his consent to do that. I think I’ve just naturally held back a little with Ollie as he’s gotten older.’

She added: ‘Nothing happened, there was no prevalent moment. Over time, I just thought I’d pull back on that a little bit.’

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