Be sure to photograph your property in a way it deserves

WHEN selling a property it’s important to ensure that it reaches potential buyers looking the best it can. A spring clean and some refurbishment certainly helps, but unless you take the time to properly photograph and present the premises online your efforts will be in vain.

Selling a property is very much about making a positive visual appeal as buyers must first like what they see before delving further. Poor quality imagery will only leave clients scrolling past your property. The solution? Hire a professional photographer and video provider. It will cost you a little more, but in the long-term it may prove a worthwhile investment.

Some real estate agents provide this service, but why not have a property’s interior photographed according to your own specifications? Only you will know where the property’s true selling points lie, which is why you can instruct a hired photographer to take shots on your terms.

Landscaping is another huge selling point so don’t just focus on the interior. If your property has a landscaped garden, or has attractive sea and mountain views, then turn this into a positive. A few seconds of interest online may be all the attention your property gets so make it count. But when images are of a good quality they will ultimately make buyers take a second luck, which is what it’s all about.

Decorative internal features like staircases, windows, patios, doorways, etc. should be shown off. Also, if you have a nice conservatory with a view, then why not do a short video recording? This will give potential buyers a real feel for the property. Optimization by visualization is a point to remember. The internet has thousands of properties for sale which is why you need to think outside the box. By recording various points of your property it will bring it to life giving it a more functional, everyday feel.