Busi­nesses bring­ing Ir­ish to the fore

The Kerryman (North Kerry) - - NEWS - By TADHG EVANS

AS OIREACH­TAS na Samhna was start­ing to gain pace around Kil­lar­ney town and one of its host venues – The Bre­hon Ho­tel – Glór na nGael, Kerry County Coun­cil, 2018 Bli­ain na Gaeilge, and a wide range of spon­sors in­clud­ing The Ker­ry­man were in the ho­tel last week to pay trib­ute to busi­nesses do­ing their level best to pro­mote the Ir­ish lan­guage.

Gradam Gnó Chiar­raí’s win­ners were named on Thursday last, with each win­ner pick­ing up an ad­ver­tis­ing and mone­tary pack­age worth €500 and a beau­ti­ful com­mem­o­ra­tive slate plaque. Of the nine com­pa­nies nom­i­nated for prizes, there were five win­ners, in­clud­ing Tralee-based Mac Domh­nail Den­tal, who took The Ker­ry­manspon­sored Gradam Seirb­hísí. Mar­cas Mac Domh­naill was thrilled to pick up the ac­co­lade, which was proudly sup­ported by this news­pa­per.

“It’s a big hon­our to pick up a prize awarded af­ter mon­i­tor­ing busi­nesses who use Ir­ish, and it puts us on an equal foot­ing with some big names,” he said.

“We’ve been putting in a big ef­fort to have the lan­guage to the fore and mak­ing our­selves a bilin­gual prac­tice, and bit by bit we’re get­ting there.

“I sup­pose it’s nice to have that op­tion there be­cause some peo­ple can be a bit ner­vous go­ing to the den­tist, so if they want to use Ir­ish, it’s nice to have the op­tion of us­ing it if that makes them com­fort­able. We get a lot of cus­tom from the Gaeltacht but also from out­side the Gaeltacht and par­tic­u­larly Tralee and north Kerry.”

Comhar Chrei­dmheasa Chorca Dhuib­hne also picked up a Gradam Seib­hísí, while Brian de Staic won a Gradam Turasóireachta; and Aniar TV and Bricín took Gradaim Gaeltachta and Iar- Ghaeltachta re­spec­tively.

Oi­figeach For­bartha Gaeilge Chomhairle Con­tae Chiar­raí Roibeard Ó hEartáin was de­lighted with the night and un­der­lined the im­por­tance of the cer­e­mony.

‘Use of Ir­ish cre­ates a dis­tinc­tive im­age that can give your busi­ness a mar­ket­ing edge and at­tract new cus­tomers,” he said. “The Ir­ish-speak­ing and Gaeltacht com­mu­ni­ties are of­ten look­ing for ser­vices in their lan­guage and it is worth­while cater­ing for these grow­ing au­di­ences”

ABOVE:

Pic­tured at the pre­sen­ta­tion of the awards are front from left, Cabrini De Barra, Oi­figeach For­bartha Gaeilge Chomhairle Con­tae Chiar­raí; Tadhg Evans from proud spon­sors, The Ker­ry­man; Maire Uí Shiocrú and Mar­cus Mac Domh­naill from Mac Domh­naill Den­tal, Tralee; and Oi­figeach For­bartha Gaeilge Chomhairle Con­tae Chiar­raí Roibeard Ó hEartáin.

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