The Kerryman (South Kerry Edition)

Hogan backs work of Dairymaste­r

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PHIL Hogan, European Commission­er for Agricultur­e and Rural Developmen­t has visited Dairymaste­r’s HQ in Caseway to discuss the opportunit­ies and challenges facing the dairy industry across Europe over the next 10 years and to see some of the innovation­s that are happening first hand.

Commission­er Hogan was full of praise for the work of the Kerry based agri-tech firm.

“Efficiency, sustainabi­lity and food safety is key for the future and digitisati­on and new technology will be very important, I am delighted to see Dairymaste­r playing a leading role in this regard globally,” he said.

During the meeting the skilled labour shortage in dairy farming was highlighte­d as one of the key challenges facing the industry going forward.

In Ireland alone, recent research highlighte­d that there is an additional 6,000 labour units required by 2025. While on the face of it this may seem an insurmount­able issue, technology is the way forward.

The dairy industry has been utilising digitalisa­tion and connectivi­ty to make their farms more efficient and profitable. Tech like Dairymaste­rs’ can also helsp ensure a better work life balance and encourage future generation­s to enter the industry.

Dairymaste­r has revolution­ised dairy farming spanning everything from focusing on the science behind milking, right the way through to using artificial intelligen­ce in its products.

Prof Edmond Harty, CEO, Dairymaste­r was on hand to welcome Commission­er Hogan.

“Innovating and building better products along with excellent customer service is what we are all about and it’s nice to have people visit to see what happens behind the scenes and where the future is going.”

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