Tourism strat­egy aims to make county No1 choice Two haz­ardous waste col­lec­tions to take place

Wicklow People - - NEWS -

A NEW Tourism Strat­egy and Mar­ket­ing Plan for Co Wick­low aims to make the Gar­den County the no.1 choice for visi­tors seek­ing idyl­lic es­capes.

The plan, which was launched last week along­side a new Wick­low Out­doors brand, could see the cre­ation of 1,000 jobs and added in­come for the county of €43m in the next four years.

Speak­ing at the launch in the Brock­agh Rescource Cen­tre, Cathaoir­leach of Wick­low County Coun­cil Clr Pat Vance said that the clear aim of the strat­egy was to ‘make Wick­low the number one choice for visi­tors seek­ing an idyl­lic es­cape’ while also driv­ing lo­cal job cre­ation.

‘Be­tween our Tourism Strat­egy and Mar­ket­ing Plan and our new Wick­low Out­doors Brand, we will en­sure that Wick­low with its range of out­door ac­tiv­i­ties – walk­ing, hik­ing, cy­cling, moun­tain bik­ing, horse rid­ing, golf­ing, kayak­ing, surf­ing, trail run­ning to name but a few – will be­come Ire­land’s premier out­door des­ti­na­tion.’

The plan was launched by the Min­is­ter for Health Si­mon Har­ris who said they were ‘not just launch­ing a plan, we a launch­ing a vi­sion – a vi­sion for the fu­ture of our county’.

‘This is an ex­cit­ing step for ev­ery­one in­volved in the sec­tor across our county. I want to com­mend ev­ery­one who worked so hard to de­velop this strat­egy. The work­ing group has done a real ser­vice for County Wick­low. It is also im­por­tant to ac­knowl­edge Wick­low County Coun­cil’s lead­er­ship in this area. The coun­cil has driven tourism plan­ning in the county and I look for­ward to work­ing with them and our Wick­low com­mu­ni­ties to build on this vi­sion,’ said Min­is­ter Har­ris.

The event also saw the launch of the Wick­low Out­doors brand from Wick­low County Tourism which high­lights the grow­ing mar­ket for out­door ac­tiv­i­ties for res­i­dents and tourists alike.

Wick­low County Coun­cil worked with Wick­low County Tourism and rep­re­sen­ta­tives of the tourism trade to cre­ate the vi­sion and agree the pri­or­i­ties and ob­jec­tives of the strat­egy. Blue Sail Con­sul­tants were en­gaged to de­velop and pro­duce the strat­egy which, al­though ac­knowl­edged as am­bi­tious, with some chal­leng­ing tar­gets, is also said to be very prac­ti­cal and achiev­able. The next step will be to es­tab­lish an Im­ple­men­ta­tion Group to en­sure that tar­gets are met.

Cllr Vance spoke about Wick­low’s rank­ing as a top 10 tourism des­ti­na­tion and the op­por­tu­nity to fur­ther de­velop the prod­uct, and in­spire job cre­ation. He spoke about the ‘in­cred­i­ble scenery, rich cul­tural her­itage, fan­tas­tic out­door ac­tiv­i­ties, great food, Min­is­ter Si­mon Har­ris, who launched the strat­egy, with Pat Reid at the Brock­agh Re­source Cen­tre. drink and ac­com­mo­da­tion and above all the friendly peo­ple and great sto­ries which Wick­low has in abun­dance.’

Frank Cur­ran, Chief Ex­ec­u­tive of Wick­low County Coun­cil and Chair­man of Wick­low County Tourism, said that tourism was one of the ‘main driv­ers’ of job cre­ation in the lo­cal econ­omy.

‘Work­ing in col­lab­o­ra­tion with statu­tory agen­cies such as Failte Ire­land, NPWS, OPW, Coillte, along with Town Teams and lo­cal tourism providers will en­sure that a pow­er­ful and united mes­sage is pro­moted; Wick­low is the number one choice for visi­tors seek­ing an idyl­lic es­cape in a world class nat­u­ral arena,’ said Mr Cur­ran.

‘I am re­li­ably in­formed that ev­ery €1m of tourism rev­enue sup­ports 27 jobs in the lo­cal­ity. Through this strat­egy we aim to grow our tourism rev­enue by €43m in the next four years – that is over 1,000 jobs.’

Pat O’Suil­leab­hain, Gen­eral Man­ager of Sea Life Cen­tre and Chair­man of the County Wick­low Tourism De­vel­op­ment Group, ex­plained that Wick­low has long held all the in­gre­di­ents to make a fan­tas­tic tourism prod­uct and now has the cor­rect recipe to fol­low to achieve this.

For more in­for­ma­tion on the County Wick­low Tourism Strat­egy and Mar­ket­ing Plan or the Wick­low Out­doors brand visit www.wick­ or www.vis­itwick­ HAZ­ARDOUS waste col­lec­tions for house­hold ma­te­ri­als will take place in both Ark­low and Wick­low town dur­ing the month of Novem­ber.

The col­lec­tion takes place at Ark­low Re­cy­cling Cen­tre at Emo­clew Road on Satur­day, Novem­ber 10, from 9.30 a.m. to 1 p.m.

The col­lec­tion at the Mur­rough Re­cy­cling Cen­tre in Wick­low town takes place on Satur­day, Novem­ber 24, from 9.30 a.m. to 1 p.m.

Much of what peo­ple throw in bins is ac­tu­ally haz­ardous waste. These should not be mixed with nor­mal do­mes­tic waste but should be safely stored un­til a haz­ardous waste col­lec­tion takes place.

Among these items, which are wel­come at the above col­lec­tions, are: paints and sol­vents, bat­ter­ies, flu­o­res­cent tubes, fer­tilis­ers, pes­ti­cides and poi­sons, waste medicines, ad­he­sives, inks and resins, caus­tic soda and waste oils, drain clean­ers, clean­ing agents and de­ter­gents, pho­to­graphic chem­i­cals, oven clean­ers, shoe pol­ishes.

The col­lec­tion is be­ing car­ried out by a pri­vate con­trac­tor on be­half of Wick­low County Coun­cil.

As ma­te­ri­als must be kept sep­a­rately, stored and sealed in pro­tec­tive con­tain­ers in the truck and be­cause they are haz­ardous, there is a limit to the space avail­able to store for each type of item dur­ing the col­lec­tion and, there­fore, a limit to the amount that can be taken in.

Ma­te­ri­als may not be left at the lo­ca­tions out­side of col­lec­tion times, oth­er­wise fines for lit­ter­ing will be is­sued.

House­hold bat­ter­ies can be left at any Wick­low County Coun­cil re­cy­cling cen­tre at any time and are part of a free ‘take back scheme’ at all shops sell­ing bat­ter­ies. Paints are taken at Bray and Ark­low Re­cy­cling Cen­tres at all times. A CO WICK­LOW ini­tia­tive is among 13 projects to have se­cured fund­ing un­der the De­part­ment of Ru­ral and Com­mu­nity De­vel­op­ment’s Dig­i­tal In­no­va­tion Pro­gramme.

In­tro­duced this year, the pro­gramme pro­vides fund­ing for orig­i­nal and in­no­va­tive lo­cal author­ity-led dig­i­tal projects, al­low­ing them to be pi­loted be­fore they are scaled up or repli­cated else­where in the coun­try.

The sum of €4,800 has been al­lo­cated to ‘Where in Wick­low’, a project which helps the pub­lic to ac­cess ex­ist­ing, emerg­ing and de­vel­op­ing dig­i­tal ser­vices be­ing pro­vided by Wick­low County Coun­cil via in­ter­ac­tive touch­screen tech­nol­ogy. It is hoped the ‘Where in Wick­low’ In­ter­ac­tive Pub­lic In­for­ma­tion Por­tal will be­come a fo­cal point for the pub­lic to in­ter­act with lo­cal author­ity dig­i­tal ser­vices and on­line sup­ports and to ac­cess in­for­ma­tion. Ser­vices re­ferred to in­clude plan­ning ap­pli­ca­tions and in­for­ma­tion, Cen­sus data, lo­ca­tion of lo­cal fa­cil­i­ties, recre­ational and tourist lo­ca­tion and de­tails, de­vel­op­ment plans and land zon­ing map­ping, etc.

Projects are also be­ing funded in Gal­way city, Done­gal, Dublin city, Sligo, Of­faly, Kerry, Tip­per­ary, Fin­gal, Mayo and West­meath.

Brian Dunne and Bryan Fen­nell.

Aoife Pat­ter­son and Joan Ka­vanagh.

Myra Porter and Mick Glynn.

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