The Jerusalem Post

The solution to cash flow problems

- • By ARIEL SHAPIRA Translated by Hannah Hochner.

Over the last decade, many small and medium size businesses around the world collapsed due to cash flow problems. But then Eyal Shinar, Yuval Ariav, and Tomer Michaeli arrived on the scene with their start-up Fundbox, which operates a website that provides direct financing to small businesses.

So how did three Israelis accomplish what many American government­s couldn’t? It’s simple. Or not. They created a technologi­cal system that can predict whether businesses will succeed or not. They managed to raise enough capital so that they could solve cash flow problems for many companies.

Fundbox developed a platform that enables small and medium businesses to receive immediate payment for any outstandin­g invoices that haven’t yet been paid. This helps them survive the vicious business practice of paying only 30, 60 and even 90 days after an invoice has been received. Solving this cash flow problem helps companies stay afloat and even grow their businesses.

Contrary to the way traditiona­l credit providers and factoring companies operate, with Fundbox, business owners remain in control and enjoy the flexibilit­y of this simple-touse platform that has a clean design, offers complete transparen­cy, and of course charges lower fees.

The technology is very user-friendly, it collects and processes informatio­n, and then separately, automatica­lly and immediatel­y assesses the risk of each business.

Fundbox’s technology reduces human errors and removes personal biases from the risk assessment process. The analysis focuses not just on the financial level, but also on probabilit­y, psychologi­cal and behavioral factors. At the end of the process, the funds are transferre­d directly to the client’s bank account.

In contrast with standard procedures at banks and credit/ factoring companies, no amount is too little for Fundbox. Clients only pay for the amount that he uses and nothing more.

Fundbox is currently working with thousands of small businesses in the US and processes thousands of invoices every day. The company plans to expand to other countries – including Israel – in the near future.

“We’ve identified an unpreceden­ted opportunit­y to use data-driven innovation in a broken market that has not received the attention of traditiona­l financial players,” says Shinar, CEO and co-founder of Fundbox. “We are currently focusing on enabling small businesses to receive immediate payment for outstandin­g invoices.”

Shinar adds: “Fundbox’s goal is to completely overhaul the market, cause a disruption in the way we analyze unique data. We’ve started with small companies, but our plan is to grow and work with larger companies, too.”

Fundbox was founded in 2012. Its headquarte­rs are in San Francisco and its R&D center is in Tel Aviv.

IBM’s SlamTracke­r

Sports and entertainm­ent industries are competing to offer viewers appealing content that will attract spectators to sports fields, as well as to their television screen. This year at Roland Garros, the Australian Open, Wimbledon, and the US Open, fans will have access to IBM’s SlamTracke­r, a revolution­ary system for understand­ing tennis matches.

SlamTracke­r is an automated web and mobile app that tracks games, players, and points. It automatica­lly points out the difference­s between the competing players and identifies each one’s strong points. It gives real-time results, as well as statistics and insights about games being played.

At the beginning of each game, tennis fans can run the SlamTracke­r app and check the prediction for each player, and see which tactics they should engage that would help them win. During the match, spectators can monitor a player’s actual performanc­e compared with prediction­s.

By checking out IBM’s service, US Open fans can access eight years of data from Grand Slam events, as well as real-time match statistics.

SlamTracke­r also boasts a ‘Keys to the Match’ feature, which uses the system’s purported bank of 41 million data points to predict which aspects of a player’s game will determine his or her performanc­e in a given match. But overall, the tennis world has been slow to adopt advanced analytics.

“If you think of the USTA as a client of ours – it’s really a partnershi­p – our mission here is to help the USTA grow the game of tennis by using technology. In so doing, we create, basically, a case study in front of the world on what IBM technology can do, where we provide the infrastruc­ture, the security and the analytics,” said Elizabeth O’Brien, IBM’s strategy and marketing leader for sports and entertainm­ent sponsorshi­ps. “It’s all built on the same software and hardware services that we would bring to a client in any industry around the world.”

If you run a young startup, have developed an interestin­g app or have a question, please feel free to contact info@social-wisdom.com.

 ?? (Brad Warner/PR) ?? FUNDBOX CEO Eyal Shinar.
(Brad Warner/PR) FUNDBOX CEO Eyal Shinar.
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