The Jerusalem Post

Defense expertise behind autonomous cars boom

Auto-tech funding triples to $814m. in 2017 • Most automakers, suppliers have Israeli presence

- • By TOVA COHEN and STEVEN SCHEER

Technology that has helped Israel’s military drive tanks, guide and intercept missiles, and keep its computer systems secure is being redeployed in the developmen­t of driverless cars.

Investment from firms seeking access to Israeli expertise in automated driving, much of it gathered by engineers during their conscripti­on, is pouring into start-ups.

US chipmaker Intel, German auto supplier Continenta­l, Samsung, Daimler, Ford Motor Co. and GM are among those to have bought startups or set up their own developmen­t centers in Israel. Inexperien­ce in car-making, distance from traditiona­l auto centers and competitio­n from other tech sectors for top staff are a challenge for investors.

Israeli auto-tech start-ups still raised almost as much as similar US companies last year.

“A lot of the entreprene­urs are coming out of the Israel Defense Forces and they tend to be older than the traditiona­l Silicon Valley [entreprene­urs],” said Ford Executive chairman Bill Ford Jr.

“They have a lot of judgment and wisdom. Particular­ly in areas like cybersecur­ity, there’s tremendous activity coming out of Israel.”

The United States attracts the most investment in the sector, with companies raising $1.2 billion last year, according to venture capital data provider CB Insights. Silicon Valley, Pittsburgh and Detroit are making efforts to be leaders in the driverless car era.

Israeli auto-tech start-ups are not far behind. They raised $814 million last year, triple the 2015 level, and $182m. in the first quarter of 2018, in line with last year’s pace, according to Start-Up Nation Central.

Investment in Israeli auto-tech including venture capital, acquisitio­ns and joint ventures, totaled $3.5b. in 2017, said Micki Shapira, a partner at law firm Weinstock Zecler & Co.

Start-ups elsewhere are making a push. Beijing has emerged as a hot spot, with strong backing from the Chinese government.

But Israel’s innovation, often in elite military department­s such as the cyber intelligen­ce Unit 8200, wireless sensors, security, location finding and analytics software means it is well positioned to rival Silicon Valley. Cybersecur­ity expertise ensures that the computers of driverless cars keep hackers out while radar, sonar, sensors and positionin­g systems are used to keep the cars on the road and stop them crashing into other vehicles or objects.

Cyber and fraud detection techniques are rooted in counterter­rorism while breakthrou­ghs in optical and sonar software may stem from missile defense, said Evercore ISI analyst Chris McNally.

Test drive

On an empty highway built by Israel’s government to test self-driving cars near Shefayim, north of Tel Aviv, a Samsung-backed start-up called Imagry last month demonstrat­ed its technology on a modified Kia Soul.

The five-seater, equipped with cameras, infrared and artificial intelligen­ce, kept a safe distance from another car.

Autonomy – without relying on the expensive laser detection system known as lidar which Waymo and GM use – has become a quest for the industry.

“Cameras provide the most high resolution informatio­n and they are available and commoditiz­ed,” said Imagry’s chief executive officer Adham Ghazali. His goal is to produce cheaper technology than lidar.

Another Samsung-backed startup, Innoviz, whose CEO spent seven years in an elite technologi­cal unit of the IDF’s Intelligen­ce Corps, wants to lower the cost of lidar rather than replace it.

Together with partner Magna it signed a deal last month to supply lidar to BMW.

With full autonomy – a market UBS estimates will be worth up to $2.3 trillion in 2030 – a long way off, Ghazali aims to have 20 robo-taxis operating in Israel and the United States next year at “level four” autonomy with a safety driver present.

Israel’s auto-tech sector started to take off in 2014, the year after Google bought mapping firm Waze for $1.2b.

Another big step was when Intel spent $15.3b. on autonomous vehicle technology firm Mobileye last year and moved all its operations in the field to Jerusalem.

“We were not known as a country that provides technology to the automotive industry and suddenly you have more than 500 different start-ups dealing with... the automotive industry,” Mobileye co-founder Ziv Aviram said.

German auto supplier Continenta­l bought the Israeli cybersecur­ity firm Argus, whose CEO was a captain in Unit 8200, for about $430m. last year. Samsung’s Harman unit acquired cyber firm TowerSec for $75m. in 2016.

Renault-Nissan-Mitsubishi, VW, Porsche and Honda also have interests in Israel.

“We are going to do more here,” said Nick Sugimoto, the head of Honda Innovation­s.

Competing for staff

The government is keen to support the sector. It is building a simulator for test drives and working on regulation to balance safety with innovation, said Gil Shaki, head of energy, clean-tech and transport at the Innovation Authority.

But there are still challenges for auto companies dealing with Israeli start-ups.

“You don’t have tremendous knowledge about how to take a technology that’s in a nascent state and take it down the path... to automotive grade,” said Glen De Vos, the chief technology officer of Aptiv, a major automotive supplier that is developing safety and autonomous driving systems.

The start-ups are sometimes surprised that it can take five years to get a product launched on a car, and a decade to achieve significan­t sales volume, he said.

Distance from other car centers can also be a problem. “It’s harder to get there,” said De Vos, who is based in Silicon Valley.

A challenge for the start-ups is the competitio­n for staff with giant internatio­nal firms such as Google or Intel.

The government forecasts a shortage of 10,000 engineers and programmer­s over the next decade in the tech sector in general which already employs 270,000.

Many of the start-ups pivoted to autos from other fields.

StoreDot, which raised $60m. from Daimler in September and another $20m. from BP on Tuesday, developed a super-fast charger for cellphones before switching to automotive­s. The company, valued at $750m. according to startup marketplac­e Funderbeam, says its batteries can fully charge an electric vehicle in five minutes.

“Both are big markets but we tend to think the electric vehicle market will be much bigger,” said Erez Lorber, chief operating officer of StoreDot.

Arbe Robotics, which has roots in the military and homeland security, built radars for drones before moving into cars, said CEO Kobi Merenko.

Interest in the sector has pushed up valuations, said Yifat Oron, CEO of Bank Leumi’s tech arm LeumiTech.

If a start-up in an early fundraisin­g round once raised $3m.-$5m., it could now get $20m. and hundreds of millions of dollars at later stages.

“There’s always over-excitement as happened with the cybersecur­ity sector,” she said. “Maybe it will be corrected a little but we can’t see this happening in the near or mid-term.”

 ?? (Nir Elias/Reuters) ?? A MAN ENTERS a Kia Soul, modified to be an autonomous vehicle by Imagry, ahead of a driving demonstrat­ion near Shefayim last month.
(Nir Elias/Reuters) A MAN ENTERS a Kia Soul, modified to be an autonomous vehicle by Imagry, ahead of a driving demonstrat­ion near Shefayim last month.

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