The Jerusalem Post

Mexichem launches Israel tech hub

- • By TOVA COHEN

Mexican industrial group Mexichem is establishi­ng an innovation hub in Israel, building on this year’s acquisitio­n of Israeli drip irrigation pioneer Netafim.

The company has a team scouting for technology and start-ups that fit Mexichem’s main businesses – building and infrastruc­ture, agricultur­e and data communicat­ions and basic materials, Chief Executive Daniel Martinez-Valle said.

The hub will also help develop new business models for the company’s customers and examine investment opportunit­ies for Mexichem’s new corporate venture capital fund.

“Israel will be a significan­t source of deals,” Martinez-Valle told Reuters on Wednesday during a trip to Israel.

He declined to provide financial details but said this would be a significan­t investment priority for the next five years, adding: “Israel is the priority for building innovation.”

In February, Mexichem acquired 80% of Netafim, the world’s largest provider of drip irrigation systems, for $1.5 billion in cash and debt. The rest of Netafim, which has a 30% market share, is held by Kibbutz Hatzerim.

Netafim and the new innovation hub will work closely together. Both are part of Mexichem’s drive to address global challenges such as water scarcity and flooding.

Martinez-Valle said that despite recent volatility in financial markets he was “very optimistic for the short and long term of the company.”

In mid-year Mexichem raised its 2018 outlook for growth in EBITDA (earnings before interest, tax, depreciati­on and amortizati­on) to 25-30% from 20-25% forecast at the beginning of the year.

“Today we feel optimistic we will fall within this range by the end of the year,” he said.

EBITDA in 2017 was $1.1 billion. The CEO said he does not foresee any major impact from global trade wars on the company’s businesses. Mexichem operates in 110 countries, with Mexico accounting for 11% of its business and the United States 20%.

Netafim had EBITDA of $133 million in 2017 on sales of $949 million. Its CEO Ran Maidan said on Wednesday that in 2019 he expects double-digit EBITDA growth as Netafim capitalize­s on Mexichem’s strong presence in Mexico, Brazil and other Latin American countries.

Netafim is collaborat­ing with Mexichem to improve the Mexican company’s existing water distributi­on business while also reaching new customers, he said.

Netafim recently launched its management system that ensures crops receive the right amount of water and fertilizer­s. “It enables a farmer practicall­y to grow his crops on his cellphone,” Maidan said.

(Reuters)

 ?? (Carlos Jasso/Reuters) ?? MEXICHEM, BASED in Mexico City, looks to establish an innovation hub in Israel.
(Carlos Jasso/Reuters) MEXICHEM, BASED in Mexico City, looks to establish an innovation hub in Israel.

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