The Jerusalem Post

Virginia governor lands in Israel for trade mission

- • By EYTAN HALON

Virginia Governor Ralph Northam arrived in Israel on Saturday to lead a six-day trade and marketing mission in the Middle East.

Northam, accompanie­d by Virginia’s Secretary of Commerce and Trade Brian Ball and the state’s Secretary of Agricultur­e and Forestry Bettina Ring, will visit Tel Aviv and Jerusalem before continuing to Dubai in the United Arab Emirates.

“We live in a competitiv­e global economy, and it is important that we share the Virginia story with businesses and trade partners around the world who are interested in buying our goods and services,” said Northam in a statement prior to departure. “Internatio­nal trade and marketing missions are critical tools to recruit new investment to the Commonweal­th and maintain the relationsh­ips that will lead to new jobs, more exports by Virginia companies, and shared economic growth.”

The Democratic governor will also be joined by representa­tives from the Virginia Israel Advisory Board, Virginia Economic Developmen­t Partnershi­p, Virginia Department of Agricultur­e and Consumer Services and Virginia Tourism Corporatio­n.

During his visit to Israel, Northam will host a Virginia reception in Tel Aviv, meet US Embassy officials and visit Yad Vashem. In the UAE, he will speak at a Dubai Chamber of Commerce event and also meet with embassy officials.

On Wednesday, the governor announced Virginia’s first comprehens­ive strategic plan for internatio­nal trade, seeking to boost its internatio­nal trade output by 50% over the next 15 years and join the leading 20 states for exports by capita by 2035. The southeaste­rn state currently ranks 41st in the country for exports per capita, and 38th in imports as a share of gross state product.

“Virginia has best-in-class export promotion programs to help businesses enter global markets and attract large-scale, export-intensive companies,” said Ball, who was appointed Secretary of Commerce and Trade in April 2018. “The Internatio­nal Trade Strategic Plan represents an unpreceden­ted partnershi­p to move the commonweal­th forward as a major player in internatio­nal trade and help Virginia’s businesses become more competitiv­e in the global marketplac­e, resulting in increased exports and new job creation across the commonweal­th.”

In May, Virginia-headquarte­red food giant Mars Inc. announced a partnershi­p with Jerusalem Venture Partners (JVP) to collaborat­e on the research and developmen­t of innovative technologi­es to tackle global food, agricultur­e and nutrition challenges.

The R&D agreement will see the manufactur­er support Israeli start-ups and the formation of companies, and work with leading Israeli academic institutio­ns, including Hebrew University of Jerusalem, the Weizmann Institute and the Technion-Israel Institute of Technology, to advance foodtech innovation.

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