The Jerusalem Post

‘Magen David Adom absent from state budget’

- • By LIOR NOVIK

A special health panel moderated by economic commentato­r Shlomo Maoz was held Tuesday at the 2024 Business Conference at the Carlton Tel Aviv Hotel under the auspices of Bank Leumi. Participat­ing in the panel were Michal Gur, Deputy CEO and director of the Life & Health division of Migdal Insurance and Finance; Eli Bin, Director General of Magen David Adom; and Oshrat Ben Shabbat, CEO of Ginger.

Eli, how do MDA personnel arrive so quickly at the scene of events? I assume you have a large budget from the state.

Many people here may not know that MDA doesn’t even appear in the budget of the State of Israel. We have no budgetary allocation, even though the state purchases services from us, and we have arrangemen­ts for special activities. I don’t know of a similar situation in the world in which a country expects a national emergency organizati­on to prepare and respond to such complex challenges but doesn’t put it in its budget.

So where does the money come from?

Magen David Adom’s resources are acquired through many donations, which also come from philanthro­pists in Israel but mainly from abroad. All the technology, resources, and vehicles come from donations. The state does not put its

hand in its pocket for us. We have developed special methods that other agencies around the world have emulated. We have a system that identifies which ambulance driver is closest to the event, and we can quickly send them there. We have also developed our capabiliti­es using helicopter­s that we recently acquired; special boats stationed in the Sea of Galilee and, now, also in Eilat; and special vehicles, including 600 motorcycle­s that arrive at the scene before the ambulances. We’re talking about 35,000 people who are involved in saving human lives.

Michal, life expectancy increases every 10 years by two-to-two-and-a-half years. What do you suggest people do to prepare for a rainy day?

I think that the issue of health insurance and longterm care has become at least

as important to the public as pension savings. We need to see how the insurance companies, the state, and the health funds find a common way to provide a satisfacto­ry response to the public. This applies not only to health insurance but also to activities outside the basket of health services, such as surgery. We are amid healthcare reform, and its vision is correct – to take the issue of health insurance, ensure a public layer and, above it, a layer of additional health services at extra cost (Shaban), and health insurance should provide the third layer. This is an excellent vision, but we need to see if the additional health services can respond to those who would switch from private insurance to a Shaban policy.

Are people who took out long-term insurance foolish?

There is no company that sells private long-term care insurance today. Taking a risk at a guaranteed fixed rate for 70 years ahead cannot hold water. We also withdrew from this insurance, and I think the entire issue needs a change of mindset. Until retirement age, there is insurance for loss of work capacity and a much more suitable package. At retirement age, one in three people requires nursing care, making it a financial need and not an insurance issue. Therefore, just as we save for retirement, we also need to save for long-term care.

Oshrat, you’ve set up an entreprene­urial company, and you say you have a solution to the insurance issue.

Ginger is a start-up in the insurance world. I identified a need for employees in hi-tech or industrial companies who require easy and simple access to insurance applicatio­ns. We have developed a system that makes the entire subject of insurance accessible in the world of travel abroad and the world of health insurance. An employee can log in and see all of the insurance conditions. We are the broker that represents the employee vis-à-vis the insurance companies, and we make the insurance solution accessible to the customers as an entity that handles and operates the service.

At the conference, Bin was given the Social Action Award for his contributi­on and activities in the Gaza war.

 ?? (Avshalom Sassoni/Maariv) ?? ELI BIN, Director-General of Magen David Adom (center), at the Maariv Conference in Tel Aviv.
(Avshalom Sassoni/Maariv) ELI BIN, Director-General of Magen David Adom (center), at the Maariv Conference in Tel Aviv.

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