Top guns John­son, Pagon for BCIC, Swept Away Open

Jamaica Gleaner - - SPORTS -

OVER THE years, the an­nual BCIC, Cou­ples Swept Away Open clay court ten­nis cham­pi­onship has suc­cess­fully ex­posed young play­ers to the in­ter­na­tional arena of the sport of ten­nis and has con­tin­ued to be de­vel­oped to in­ter­na­tion­ally ac­cepted stan­dards.

The Cham­pi­onships, which be­gan in 1991, has de­vel­oped the rep­u­ta­tion over the years as Ja­maica’s pre­mier open ten­nis cham­pi­onship and is the only clay court tour­na­ment, as well as the long­est con­tin­u­ous ten­nis tour­na­ment, in Ja­maica.

This year’s edi­tion – which runs from Friday to Mon­day, He­roes’ Day – marks the 23rd an­niver­sary of which Swept Away Re­sorts has hosted this lo­cal event, through which Ja­maica has re­ceived world­wide recog­ni­tion for its con­tri­bu­tion to the sport of ten­nis.

Ac­cord­ing to Syrika Griz­zle, sports man­ager at Swept Away, the an­nual clay court tour­na­ment is an ex­cel­lent cor­po­rate mar­ket­ing op­por­tu­nity and her com­pany will con­tinue to do their best for the de­vel­op­ment of ten­nis in Ja­maica.

COR­PO­RATE CON­TRI­BU­TION

“As a sports mar­ket­ing tool con­sid­er­ing the uni­ver­sal ac­cep­tance of the sport of ten­nis and the planned pub­lic­ity sur­round­ing the event, this event presents a unique op­por­tu­nity for com­pa­nies and in­di­vid­u­als to con­trib­ute mean­ing­fully to­wards a wor­thy cause – the so­cial de­vel­op­ment and en­thu­si­asm of the game is price­less,” Griz­zle said.

Tour­na­ment direc­tor, Llock­ett Damion John­son Dwayne Pagon

RI­CARDO MAKYN/STAFF PHO­TOG­RA­PHER

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