Agent Sasco en­dorses mu­sic in schools

Jamaica Gleaner - - ENTERTAINMENT -

KNOWN IN en­ter­tain­ment cir­cles for his at­tire as one of the dance­hall artistes who al­ways avoids con­fronta­tion, the pos­i­tive at­ti­tude has earned Agent Sasco’s the ad­mi­ra­tion of cor­po­rate Ja­maica.

First Global Bank (FGB) — a sub­sidiary of the GraceKennedy group of Com­pa­nies, has con­ferred the ti­tle of mu­sic am­bas­sador on dance­hall artiste Agent Sasco for their Mu­sic: Per­fect Pitch for a Sound Ed­u­ca­tion Pro­gramme.

This ini­tia­tive is a col­lab­o­ra­tion be­tween FGB and the Min­istry of Ed­u­ca­tion, Youth and In­for­ma­tion in 15 pri­mary schools across five parishes. The project is now five years old, hav­ing been es­tab­lished in Oc­to­ber 2011.

Camp­bell is the lat­est in­di­vid­ual to give the pro­gramme his full en­dorse­ment.

The ob­jec­tive of the project is aimed at en­hanc­ing the teacher-stu­dent learn­ing ex­pe­ri­ence in the ar­eas of lit­er­acy and nu­mer­acy, pri­mar­ily tar­get­ing grades three and four stu­dents .

“I find the mu­sic lit­er­acy pro­gramme is awe­some. I am con­fi­dent that the stu­dents who are in­volved in the pro­gramme ap­pre­ci­ate it. Vis­it­ing the schools, I can see how in­te­gral mu­sic is to the chil­dren’s learn­ing de­vel­op­ment,” Camp­bell said.

“It goes without say­ing that bring­ing mu­sic into the ed­u­ca­tion sys­tem can reap tremen­dous and pos­i­tive re­wards.”

FGB has also re­branded its cor­po­rate out­reach pro­gramme, nam­ing it Global Cares.

In its most re­cent move to reach out to the na­tion’s chil­dren, sev­eral FGB staff mem­bers, along with rep­re­sen­ta­tives from the Min­istry of Ed­u­ca­tion, vis­ited Parry Town Pri­mary and In­fant School in St Ann. Staff min­gled with the chil­dren and treated them to lunch and gift bags.

Prin­ci­pal Ta­mara Wil­motBuchanan ex­pressed plea­sure at the ges­ture.


In the near fu­ture, schools in St. James, that are in­volved in FGB’s mu­sic lit­er­acy pro­gramme will also ben­e­fit fur­ther through the Global Cares foun­da­tion. These in­clude the John Rollins Suc­cess Pri­mary, the Bick­er­steth Pri­mary and In­fant school and the Farm Pri­mary and In­fant School.

Head of mar­ket­ing and com­mu­ni­ca­tions at FGB Peter Lindo said the Global Cares plan­ning com­mit­tee would de­cide its next ac­tiv­i­ties and at which schools these would be un­der­taken in the com­ing months.

Global Cares was es­tab­lished in April 2016 to stream­line FGB’s phil­an­thropic ef­forts and bring more fo­cus and struc­ture to giv­ing back to the Jamaican so­ci­ety through con­tri­bu­tions of money, time, tal­ent and ser­vices.


Dance­hall en­ter­tainer Jef­frey Camp­bell known as Agent Sasco (se­cond left), with mem­bers of First Global Bank’s Mar­ket­ing and Cor­po­rate Com­mu­ni­ca­tions De­part­ment (from left), Kelli-Dawn Hamil­ton, Sheraine Camp­bell and Ker­ryann Ramdeen-Johns.

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