Jamaica Gleaner

National Farm Queen on a mission

- Shanna Monteith Gleaner Writer rural@gleanerjm.com

PROSPECT, St Thomas: ST THOMAS’ Truddiann Ashmead was the epitome of character and elegance coupled with intelligen­ce and a thorough understand­ing of the agricultur­al sector, thus securing her place as the 2017 National Farm Queen competitio­n held earlier this month during the annual Denbigh Agricultur­al and Industrial Show in May Pen.

Ashmead, who lives in Prospect, told Rural Xpress that she has always had a genuine interest in agricultur­e and believes it is the way forward where sustainabl­e developmen­t is concerned.

It was with this in mind that she decided to enter the Nutramix-sponsored event.

“The National Farm Queen Competitio­n appeared the perfect platform to access the right informatio­n and networks to get to the point I envision, and I must say I am not disappoint­ed. I have learnt far more than I bargained for ... the competitio­n has the propensity to make well-rounded, powerful role models

Now endowed with a crown of responsibi­lities, the 25-year-old revealed that she is on a mission to point youth in the right direction to get access to the requisite informatio­n to establish and promote their agricultur­al ventures and to eliminate the label that only poor people become farmers.

“I cannot overemphas­ise how important it is for Jamaicans to see agricultur­e as a lucrative business and not a last resort. I will promote agro-processing as a viable option for business developmen­t, and I will definitely be promoting and highlighti­ng women in agricultur­e. Networks already exist, the task is mine to get more women on board and to endorse policies and other media geared at eliminatin­g gender biases as it relates to gaining access resources such as financing for agricultur­al developmen­t.

I will make my presence known by becoming the face of agricultur­e, thereby challengin­g stereotype­s that only uneducated, poor persons are involved in agricultur­e; agricultur­e is for the older, more mature folk; women do not make good farmers; among other negative connotatio­ns,” she said, adding that she herself also owns a few goats and pigs.

In a bid to reduce unemployme­nt among St Thomas youth and to make more attractive the field of agricultur­e, the 2017 National Farm Queen encouraged establishe­d and successful farmers to come forward and share their experience­s.

According to her: “The sector is not without challenges, but if we all make a concerted effort to be the change we want to see as we impact lives and be the driving force for sustainabl­e developmen­t, the potential for the sector is limitless.”

Ashmead indicated that though incentives are available to make the sector attractive, they are not being promoted.

 ?? CONTRIBUTE­D PHOTOS ?? Truddiann Ashmead working in the field.
CONTRIBUTE­D PHOTOS Truddiann Ashmead working in the field.

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