Jamaica Gleaner

PHOTO OF THE DAY

- LIONEL ROOKWOOD/PHOTOGRAPH­ER

Terri-Karelle Reid (with camera), Gleaner online brand manager, takes a selfie with attendees and participan­ts at UNICEF’s launch of the U-Report at The Knutsford Court Hotel in Kingston yesterday.

U-REPORT JAMAICA, a free socialmess­aging tool, is expected to provide the perfect opportunit­y for young people to hold the Government accountabl­e for its youth policies and programmes.

“I need Government to actually realise what’s at stake and take the informatio­n and integrate it,” National U-Report Coordinato­r Christophe­r Harper said during the launch of the social-messaging platform at The Knutsford Court Hotel yesterday.

Developed by UNICEF, U-Report Jamaica is designed to give local youth an opportunit­y to voice their opinions via weekly online polls on issues that matter to them and, in turn, become positive agents of change.

Currently, 1,013 youngsters between the ages of 13 and 29 have been registered locally as U-reporters across three channels: Facebook, Twitter and SMS courtesy of Flow Jamaica.

“This is now our opportunit­y to hold [the authoritie­s] accountabl­e if we’re getting the responses in high numbers. Still, if we’re seeing nothing being done, we now have an avenue to say that you are not doing anything. How are you responding to the findings?” Harper argued.

LAUNCH TARGET

Having met the launch target of 1,000 U-reporters, the 25-year-old attorney disclosed that he was now envisionin­g an additional 24,000, a feat possible with more visibility and sensitisat­ion.

Harper further noted that the local platform had a response rate of 44 per cent, which was 11 per cent higher than the global standard.

“If you think about a national survey, it’s usually a thousand persons [and] a thousand responses. We already have over a thousand persons registered in the system,” he disclosed.

So, even if we’re able to register 5,000, we’ve already surpassed a national survey [sample], and that’s how we’re able to benefit from a platform like this,” he explained.

Underscori­ng the importance of youth participat­ion in the decisionma­king process, state minister with responsibi­lity for youth, Floyd Green, argued that U-Report Jamaica directly aligned with what Government wanted to achieve.

“It makes informatio­n gathering easy. Young people all across the length and breadth [of Jamaica] will now be able to speak directly not only to policymake­rs, but to the private sector and their peers,” said Green, while pointing out that Jamaica was the first country in the Caribbean to be a part of the U-Report platform.

“I think it’s long overdue that we craft what we see as the Jamaican dream, and I believe that the U-Report gives us a wonderful platform to hear from our young people what they see as the Jamaican dream,” Green said.

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