Technology the theme of new-format UNWTO & WTM Ministers’ Summit
THE UNWTO & WTM Ministers’ Summit, the largest annual gathering of tourism ministers, will take place on Tuesday, November 6, at the leading global event for the travel industry.
A new, improved structure will help spark the debate, ensuring that delegates can fully benefit from listening to leading private-sector leaders and tourism ministers.
The UNWTO & WTM Ministers’ Summit will start with a private-sector discussion and debate before the minister panel and other-public sector stakeholders join the discussion.
This will also be the first summit for the UNWTO’s new secretary general, Georgia’s Zurab Pololikashvili, who took up the position in January.
The summit will address investment opportunities in tourism technology and the need for stronger public-private partnerships in the field; also, how technology can boost competitiveness and sustainability.
User services to come under discussion will include online booking systems, social media, mobile apps, chatbots, and smart hotel rooms.
Stakeholders will also consider the implementation of data-driven, decision-making strategies in tourism, specifically in analytics and smart destination management.
The role of technology in helping the tourism sector to meet the aims of the 2030 Agenda for Sustainable Development will also be covered.
WTM London Senior Director Simon Press, who will also address the summit, said: “The UNWTO & WTM Minsters’ Summit is always a highlight of WTM London and I am delighted that the event will once again host the largest annual gathering of tourism ministers in the world.
“This year’s topic is a particularly important one, as technology can help tourism remain a force for good in terms of global connectivity and sustainability.
“We’re also excited to introduce a new format for this year, which should bring greater focus to the debate.”