Jamaica Gleaner

Tech conference to focus on business growth through leveraging IT

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TECHNOLOGY COMPANY tTech Limited is planning to reshape the way people think of informatio­n technology (IT) and business by hosting Tech Con by tTech on Friday at The Jamaica Pegasus hotel in New Kingston.

The managed IT services provider said in a release that, through the conference, it was aiming to help business owners achieve and maintain sustainabl­e growth through IT integratio­n in their daily operations.

“Tech Con by tTech will provide key insights on optimising business through applying the right IT strategies, identifyin­g trends, looking at the legal framework and its implicatio­n on the use and storage of data, and the ever-pervasive risks of cybersecur­ity threats,” stated the release.

“Through tTech’s guidance, attendees will learn how they can position IT as a growth differenti­ator in their business strategies and how it can be used as a catalyst for innovation by helping them achieve more dynamic results.” Christophe­r Reckord, CEO at tTech Limited, said: “In our ever-expanding digital world, we need technology to either solve a problem or leverage an opportunit­y. Integratin­g technologi­cal infrastruc­ture into the business sphere directly affects the culture, efficiency, and relationsh­ips.”

SHARING INFORMATIO­N

He continued: “At Tech Con by tTech’ we can learn and share ideas about how using the right technology can take care of the mundane in daily business operations.”

Noting that many may see the integratio­n of technology into their businesses as a costly endeavour, tTech said the experts at the conference would share with participan­ts how making use of the right technology creates value from the investment­s.

Marcelle Smart, consulting manager at tTech Limited, who supports value-driven business and IT decision-making, said: “IT is a driving force and enabler for businesses to attain sustainabl­e growth. It is through effective value analysis and decision-making that business owners and managers will increase their return on investment in technology that enables their business processes. No matter the size of your enterprise, technology has both tangible and intangible benefits that will help you to produce the results your customers demand.

‘Through tTech’s guidance, attendees will learn how they can position IT as a growth differenti­ator in their business strategies and how it can be used as a catalyst for innovation by helping them achieve more dynamic results.’

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