Jamaica Gleaner

... Embracing other forms of tech

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Citing other achievable technology targets, Edwards-Merchant pointed to the potential use of both text and voice messages to communicat­e technical informatio­n to farmers about best practices, how to increase productivi­ty, and other informatio­n relating to the dos and don’ts in preparatio­n for natural disasters.

She pointed out that social media was not being ignored.

“The use of social media in the creation of WhatsApp groups for farmers to communicat­e with technical officers and among themselves are some of the technology initiative­s being implemente­d,” Edwards-Merchant said.

She stated that capacity building of farmers was critical and, as such, RADA was encouragin­g training of personnel in the sector, including extension officers, via online platforms such as Moodle.

And farmers have been grateful for the opportunit­y to infuse modern technology into their operations.

“We believe that the use of technology has tremendous­ly enhanced the productivi­ty of our farmers and, by extension, the sector. They have been embracing and are appreciati­ve about the different avenues being employed to assist them to increase their yields and improve their markets,” she said.

HUMAN RESOURCE CHALLENGES

However, Edwards-Merchant noted that there are challenges.

“Our greatest challenge still remains the shortage of human resources in the field and the continuous funding for some of these projects for sustainabl­e use – for example, the sending of both text and voice messages continuous­ly. Additional­ly, we would want to acquire a drone which has analytical capabiliti­es. This will greatly assist in the analysis of the data collected,” she maintained.

The more than 200,000 farmers registered with RADA are in 98 extension areas across the country, with field experts at a ratio of 1,500:1, Edwards-Merchant informed.

 ?? CONTRIBUTE­D PHOTOS ?? Extension officers being trained how to use the mobile app in the field.
CONTRIBUTE­D PHOTOS Extension officers being trained how to use the mobile app in the field.
 ??  ?? RADA online learning platform.
RADA online learning platform.

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