Versatile changes name to facilitate ‘searchability’

Currently enjoying an upsurge in the dancehall space with the singles 3 Card Man and Gyal Teggareg, recording artiste Versatile continues to make moves aimed at bolstering his presence on both the local and international markets.

Speaking with THE STAR, the entertainer revealed that in trying to strengthen his musical presence here and abroad, he has been toying with the idea of rebranding.

Versatile has facilitated a name change and will now go by the moniker Versi. The entertainer said that aside from wanting to rebrand, the name change will make it easier for persons to find his content online.

“The name is not a major change; many people already refer to me as ‘Versi’ in the streets because you know how Jamaicans are, they always shortening people name. So the only real difference is that I am now making it official,” he said.

Along with the new moniker, Versi has released a video for his single Watch Over My Head via his official VEVO Channel (VERSIVEVO). The single is produced by Markus Records.

The deejay said based on current feedback, plans are also in place to shoot the video for 3 Card Man soon.

The entertainer said he will not fuel rumours of the song being aimed at any one artiste, as it simply speaks about disingenuous persons he has encountered throughout his life and musical journey.

“It’s one of those songs that people can relate to. It’s about fake friends, pretenders, tricksters, who appear to be the best persons when they are actually the worst,” he said. “Just like the three-card man, these fake friends are tricksters. They behave like they mean you good, when that is not their real intent. They smile with you, but behind your back tear you down.”

The song was produced by Hempton Music, on the Happy Mood Rhythm.

The name is not a major change, many people already refer to me as ‘Versi’ in the streets because you know how Jamaicans are, they always shortening people name.