ALLOBY RELEASES EP
Recording artiste Alloby believes that his latest EP, Allo B Thy Name, a mix of Afrobeats and dancehall, will kick open the doors to international success.
“I don’t lock myself in a box when I do music. I see where people give me that credit, and I thrive on originality. I’m a versatile artiste, dabbling in genres like reggae/dancehall, and I’m all about expressing myself. Give me any rhythm and I’ll create magic with it. I always push my boundaries,” Alloby said.
He released the EP on January 26, dropping the lead single, Yeng Yeng, along with an accompanying music video.
“The response to the Yeng Yeng video has been amazing, and a number of the singles from the EP have been added to playlists all over Africa, the US, and Europe ... the world is listening,” he said. Singles include Loner, Never Ever Leave and Bless You. He delivers his songs in almost perfect English, without even the suggestion of a Jamaican accent, a move deliberately calculated to cash in and maximise his impact in the international market.
Alloby, given name Oshay Oscar Slater, grew up on his grandfather’s rhythms on the keta drum and the iconic sounds of Shabba Ranks and Buju Banton played by his father. In primary school, he learned to play the keta drum, igniting a lifelong love for music. During his teens, he attended St Andrew Technical High School, where his fire for music only grew, and after graduating, he began to pursue his craft.
Alloby’s breakthrough came with his track Life Goes On, which amassed more than 164,000 views on YouTube.