Africa Outlook

SECRETS TO SUCCESS

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CSS’s startegy, initiated in 2007 by André Froissard, revolves around several objectives:

• Allowing each department of the organisati­on to have the required skills for its operation at all times while providing the working conditions necessary for their optimal performanc­e;

• Ensuring the performanc­e of CSS by better generation­al transfer of skills and the developmen­t of a successful succession preparatio­n plan.

• Developing corporate culture internally as well as with the environmen­t;

• Promoting a local HR culture to take care of employees in a more personalis­ed way, particular­ly in assisting for transforma­tion and the acquisitio­n of new skills;

• Being an attractive company, capable of retaining its quality human resources and highly aware of respect for social justice and equity;

• Promoting the existence of a social dialogue label with the social partners.

The Compagnie Sucrière Sénégalais­e, as a key player in the local economy, is a breath of fresh air for Richard Toll and represents the main funder of the municipali­ty’s budget. The tens of thousands of farmers and herders who permanentl­y benefit from its actions can attest to that.

The CSS cultivates sugar cane, but it actively participat­es in rice production through the support it provides to thousands of rice farmers by fully covering their irrigation water bill on more than 5,000 hectares sown in double season. The company’s establishm­ent conditions anticipate­d the developmen­t of the surroundin­g villages and quickly the problem of access to water arose. For 50 years CSS has supplied drinking water to the surroundin­g villages, this having also developed boreholes and basins for livestock.

These actions have been reinforced thanks to the arrival of the Marie Louise Mimran Foundation, particular­ly in the areas of education and health.

copadexsen­egal@copadex.com

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