The Korea Times

‘Join transparen­t future of finance’

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pany but also the alternativ­e investment industry will grow amid an increasing need for more diversifie­d portfolios.

Lee described the process of the DarcMatter platform as “adding a lot of transparen­cy in a very non-transparen­t field.”

He meant that regulatory restrictio­ns and complicate­d processes of investing kept a vast majority of investors from alternativ­e investment­s through various private funds.

“Let’s say you want to invest in a hedge fund based in New York but how can you find one? You can’t search for them online because they don’t advertise through websites. Somebody from Korea has to fly to New York and meet them in person,” Lee said.

“About 20 years ago, people didn’t do alternativ­e investment­s. But now, it is becoming very important for many especially after the 2008 global financial crisis awakened people to say you need real estate, venture and other things that aren’t connected to the market,” he added.

“The need always goes from big institutio­ns down to smaller investors. So it’s like ‘if that guy is doing it, I have to do it.’”

The global financial crisis has brought many notable changes to financial services and one of them is, according to Lee, a new paradigm in the theory of portfolio diversific­ation.

Demise of convention­al theory

For nearly 70 years, investment­s were largely made in stocks and bonds. The classic 60/40 theory led many people to believe filling 60 percent of their portfolio with shares and the rest with bonds is regarded as a well-diversifie­d investment strategy.

The theory still works, but after the crisis, voices have been growing that the 60/40 portfolio is dead and there should be ways to hedge risks coming from the market.

“So after everything went to zero — except for Manhattan real estate — people questioned themselves why this happened, only to find that it’s because so many things were tied in ways that we could not recognize. And that’s when a lot of discussion­s started over the necessity to add something else to the portfolio.”

In 2005, alternativ­e investment assets under management were $3.2 trillion globally, but this grew rapidly to $7.2 trillion in 2013 and about $9 trillion currently. Lee expects the volume will be $15 trillion by 2020 on a regular trajectory, but if platforms like his grow, the entire industry could do so even faster.

Along with the company’s growth, it has won much recognitio­n globally as a budding fintech leader. This year, DarcMatter was declared the Best Growth Stage Fintech Company by Next Money, a global network of fintech innovators. It was also chosen as Best Fintech Solution for Hedge Funds at the HFM Technology Awards.

Last month, the company held the DarcMatter Alternativ­es Conference 2017 at the Conrad Hotel and had more than 200 investors and fund managers attended.

They included representa­tives from Morgan Creek Capital Management, Mexico Ventures, Concise Capital, Korea Investment Corp., the National Pension Service, Samsung Life Insurance and Mirae Asset Global Investment­s among others.

“Korea has become a market sought out by many global asset management companies and investors as one of the top-tier markets,” he said.

Lee, 31, was born in Korea and moved to the U.S. at the age of four. After building his career at BNP Paribas, he turned into an entreprene­ur and establishe­d an online investment platform, Return on Charge, in 2013.

His entreprene­urship was also recognized — he was named one of the “Under 30 CEO Entreprene­urs to Watch in New York City.” He was also featured in Forbes, Bloomberg Radio, CNBC and in a series of financial conference­s.

Lee said setting up a good company is not about predicting the future; rather, it is about seeing the future you wish for and driving the future in a certain direction.

“For me, financial services have so many problems. I was an investment banker and found the whole industry was messed up,” he said.

“We picked alternativ­e investment because it was the worst. If our technology works for something this poor, it will work across the whole industry and replace the traditiona­l investment banking structure.”

The company is named after “dark matter,” which accounts for more than a quarter of the total of mass/energy of the universe. But it is not observable.

“The reason we named the company DarcMatter is dark matter demonstrat­es how I view finance. It’s scary, dark and nobody really understand­s but it’s the most important thing. So you need to understand it and you need to be provided with better transparen­cy,” Lee said.

 ?? Courtesy of DarcMatter ?? DarcMatter Founder and CEO Lee Sang-hwa speaks during a recent interview with The Korea Times at the Conrad Hotel in Yeouido, Seoul.
Courtesy of DarcMatter DarcMatter Founder and CEO Lee Sang-hwa speaks during a recent interview with The Korea Times at the Conrad Hotel in Yeouido, Seoul.

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