Alghanim Industries support ‘AGAIN Upcycling Initiative’

Firm platinum Sponsor of exhibition

KUWAIT CITY, April 26: Alghanim Industries, one of the largest private companies in the region, announced its Platinum sponsorship of the AGAIN Upcycling Initiative, which took place in the Avenues Mall on 14-17 April and featured pieces from several international artists built from used materials of all kinds. The exhibition also featured a photo competition asking participants to take pictures themed around recycling, and a competition where young students competed to create their own art pieces from recycled materials.

With a view to actively participate in and support this educational and artistic cause, Alghanim Industries invited artist Michelle Reader from the UK and had her design a unique shadow sculpture. The art piece was built using materials collected from various businesses that are a part of Alghanim Industries, including Automotive, Engineering, Costa Kuwait and Safat Home. Items used included cups, straws, car parts, table legs and much more. The piece made its debut at the event within a custom-built, flashlight-equipped display box that highlighted the intricate details within the sculpture, which together formed a shadow behind it in the shape of a tree housing multiple birds among its branches. The piece was meant to signify Alghanim Industries’ deep roots in Kuwaiti society and history, and the branches represented the different businesses of the company.

Speaking about the company’s participation in the event, Nasreen Al Mutawa, AGAIN Upcycling Initiative organizer, said: “We would like to thank Alghanim Industries for sponsoring AGAIN Upcycling initiative. This reflects the company’s firm beliefs in the importance of recycling and protecting the environment, as well as the company’s commitment to social responsibility and creating a positive impact. Having the shadow sculpture as part of the exhibition has encouraged the visitors to start thinking about waste in a different way. It has sent an important message to the public, which is to start recycling and reusing waste for other useful purposes.”

A recycled art piece presented in the

expo

Head of the Corporate Communications Department at Alghanim Industries, Mr Abdullateef Abdulaziz Al Sharikh commented on the event, saying: “We at Alghanim Industries strive to support educational initiatives such as the AGAIN Upcycling Expo, which provided a stimulating platform for visitors of all ages at the Avenues Mall to view the art pieces that were created by using recycled materials. That is why we felt it was imperative for us to contribute our own piece to the exhibition, which was created by using materials from different businesses owned by our company. We were very delighted to have been able to sponsor and participate in this unique endeavor, and we wish to see more of these kinds of events in Kuwait in the future.”

The support of Alghanim Industries to AGAIN falls under the company’s corporate social responsibilities initiatives. The company has goals towards youth empowerment, supporting education, and helping entrepreneurs grow. Alghanim Industries supports AGAIN’s goal of raising awareness on the benefits of upcycling through the workshops it holds as part of the art gallery. Alghanim Industries had also sponsored a number of educational initiatives like Start-up Weekend Kuwait, and has the highest number of employee volunteers in the country for the INJAZ-Kuwait organization.