Arab Times

New projects give Afghan women cautious voices

Magazine, TV channel aim to change attitudes

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In this photograph taken on May 24, 2017, Krishma Naz, 22, presenter of a music show, takes part in a recording at the Zan TV (Women’s TV) station in Kabul. (AFP)

KABUL, June 20, (AFP): Afghan women are redrawing the media landscape in the deeply conservati­ve country with the launch of a new magazine and a television channel, risking the anger of extremists by giving their gender a glamorous voice.

The teams behind the two privately-run projects have bold ambitions to use their mass media platforms to change attitudes and inform Afghans of their rights.

But they know full well the dangers of such trailblazi­ng ventures in a war-torn nation where many still believe that a woman does not belong outside the home.

“(The) lack of participat­ion of women in life has made this country very violent,” said Sandjar Sohail, head of the Hasht press group behind the launch of “Gelara” magazine.

“I am sure we’ll get some reaction, some complaints. We are expecting that,” he conceded.

The glossy monthly run by a team of women in their 20s proclaims itself proudly as “Afghanista­n’s first fashion magazine”. It is also a 100 percent Afghan project.

Gelara — “the apple of the eyes” in Farsi, a colloquial­ism for something beautiful and precious — contains culture and celebritie­s, but aims for pedagogy.

Beauty, cooking, health, literature: the magazine succumbs to feminine tropes, but also dives into issues such as family law reform, which has stalled in the Afghan parliament since 2008.

“This family law is so unfair for women... once they get married they have no rights. You have to push for women’s rights,” insists the editor-in-chief, 24-year-old Fatana Hassanazad­a, who heads a team of 14 young women.

Gelara’s first cover featured singer Mozhdah Jamalzadah, who posed bareheaded, her bold gaze staring directly into the camera.

Criticism

In an interview, the artist discusses criticism she has received for wearing costumes judged too tight. Afghan pop star and women’s rights activist Aryana Saeed underwent a similar deluge after a recent concert in Paris.

“Yes it’s risky. It’s always risky” in Afghanista­n to fight conservati­sm and extremism, said Sohail, who also runs the country’s most popular newspaper, 8-Subh (8-Hours).

“This is a life and death conflict,” he explained, adding they have no choice but to fight. “If not, the conservati­ves will bring us back, to a primitive life.”

Gelara, which sells for 100 afghanis ($1.30) in the street, is provocativ­e — but only to a point. Though some heads remain unveiled, women’s bare legs and arms are rarely pictured.

www.tiescenter.net. Zan TV, or “Women’s TV”, will also aim to challenge traditiona­l expectatio­ns of the female role in Afghanista­n, when it begins broadcasti­ng in the near future.

AFP visited its studios in a vast house in Kabul last month: there is a candy pink one for news; another is blue, the traditiona­l interior for talk shows; while political broadcasts are conducted from a red sofa against a green background — echoing the Afghan flag.

Women are already on the air in Afghanista­n and regularly present the news. But at Zan TV they will have power.

Mehria Afzal, 25, the head of the political service, expects to be “the voice of Afghan women”.

“In the provinces, girls are exchanged like animals. It is forbidden, but they do not know their rights,” she asserts.

“This is the first time that we have launched

Afghan staff of Zan TV (Women’s TV) work in an editing room in Kabul. (AFP)

of Private Education, on Friday afternoons from 2:30-5:30 pm. Inviting all kids aged 8 and above to join me and play competitiv­ely with me Rohaina. Classes are held every Saturday from 12-1.30 pm. Bknelled, Euphuize, Waqf, Zooeae are some of the lovely words and there a television project dealing with the issues of Afghan women, covering all subjects, allowing women to express themselves whether it is politics or religion,” says Malalai Zikria, the channel’s editorial advisor.

Sensitive

“Every woman or girl who has something to say will be welcome,” she promises. Rape, harassment, contracept­ion — all will be discussed, even the very sensitive question of virginity, she says.

But the presenters will wear their headscarfs, she says, underscori­ng the caution with which they are attempting to move forward. “We are in an Islamic country, we must respect the laws. We can be veiled and fight for rights.”

“We need to be cautious and calculatin­g (in) the steps we take not to hurt or confront the culture or tradition of Afghanista­n,” said Hamid Samar, founder and director of Zan TV, who focuses on the urban audience.

Digital technology provides coverage throughout the country for the channel, which employs 70 people — an all-woman editorial staff, aged between 22 and 30, and a camera woman.

The technical staff of 16 people is all male, said Samar, explaining that there is a lack of women trained in such areas.

But he hopes that will change, adding that the company policy is still that “all the staff should be women”.

He also wants to reach a male audience, but to make a difference as they do so. “Hopefully husbands and wives will watch us together, but the women will actually (have) control of the remote control.”

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