The Avenues holds sports events on the occasion of the World Cup
The Avenues decorated its ceilings with the flags of the countries participating in the tournament. On the occasion of the World Cup 2018, The Avenues decorated its ceilings with the flags of the countries participating in the tournament, namely in the first and second domes of 1st and 2nd Avenue districts.
The Avenues visitors participated in competitive sports events in the Grand Plaza district. The first event, which was held from June 28th to July 4th, was a realistic embodiment of soccer table game (baby-foot) and consisted of two teams of maximally six players.
The Avenues also provided baby-foot tables to enable visitors to play together, in addition to virtual reality headsets and a football field during July 5th to 10th.
The Avenues management believes that the social media plays an effective role in communication with the public. Therefore, it organized a contest for the Instagram followers to guess the winning teams in the world cup games in collaboration with different stores in The Avenues such as Vavavoom Tromborg, Nike, Hera, Alvira, Aveda, Cavaraty, Spa time, Lilly whites and Aeronautica.
The Avenues administration has successfully achieved its goal of attracting visitors from all ages to participate in the sports events and create an entertaining atmosphere for the visitors.