Arab Times

‘Deliveroo’ orders expected to reach 65m by year end

Highlights culture of eating-out

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KUWAIT CITY, Feb 4: The British internatio­nal company “Deliveroo” affirmed that the delivery orders in Kuwait are five times higher than the global average, and that the delivery market is growing at an annual rate of at least 30 percent, reports Al-Qabas daily.

In an interview, the Managing Director of “Deliveroo” in Kuwait Siham Al-Husseini revealed that 35 million delivery orders were carried out in Kuwait in 2018, which grew at a rate ranging between 30 and 40 percent in 2019.

Regarding the aforementi­oned growth rate, she said the number of delivery orders reached about 50 million in 2019, and is expected to reach 65 million by the end of 2020.

Al-Husseini explained that “Deliveroo” operates in 13 markets globally, but the Kuwaiti market is a rapidly growing market compared to other global markets.

The company is in its first year locally, and it already has partnershi­p with about 2,000 restaurant­s after starting with only 400, which means the growth rate in this regard is 400 percent.

Kuwait is the newest and smallest among the group of countries where “Deliveroo” operate, but it is the fastest growing.

She expressed optimism about the growth rates in the Kuwaiti market, highlighti­ng the culture of eating-out.

Al-Husseini affirmed that the returns in the local market is very high, indicating that the group has 40,000 restaurant­s around the world.

She expected 2020 to be the year of launch for “Deliveroo” in the Kuwaiti market, adding that the market share of the company ranges between five and ten percent, coming second after the German alliance “Talabat” and “Carriage”.

Al-Husseini said “Deliveroo” aims to increase the market share by 15-20 percent in 2020, which is not easy in light of the current strong competitio­n.

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