Unmatched meals launched in Kuwait ... To suit all tastes and occasions
hrimpy”, a leading local Kuwaiti fast food chain serving seafood, launched its all new menu, revealing a new variety of delicious cuisine, drinks and desserts as well as healthy meals providing different options to please all appetites.
Shrimpy announced the launch of a variety of new sandwiches such as “Shrimpino”, the latest twist on fried butterfly shrimp combined with Pico de gallo sauce, crunchy red cabbage, as well as the “Mix Sub” that combines fried shrimp, fish, and calamari with lettuce and tasty tartar sauce, in addition to the “Black Burger”, “Po Boy”, and “Shrimp Roll”.
Not only that, but the new menu included new items such as a variety of salads, sweets, drinks, and new side dishes. Of these items, a delicious “Shrimp Cocktail” salad, “Mix Berry Cheese Cake”, “Creamy Oreo Cake”, “Lotus Cheese Cake”, as well as drinks such as a refreshing “Mojito” or “Cherry Cola” are served. The restaurant also offers new side dishes created by the expert chefs such as “Dynamite Shrimp”, “Shrimp Tempura”, and “Buffalo Shrimp”.
The General Manager for Al Thiqa Co., Mr. Mohammed Farraj, has declared that the Executive Management is working hard to be able to meet the customers’ needs and exceed their expectations in providing a cuisine that is able to compete in such a market, as we have proven worthy for years by providing our local infamous shrimp based meals for the past years.
The head of Marketing at Al Thiqa Co., Mr. Hussein Elsayed, said “The new menu launch, with our strategic marketing campaign, aims at promoting Shrimpy as well as welcoming back our beloved customers and seafood enthusiasts.”
The Manager of Operations, Mr. George Nassar, added saying “We push ourselves to be able to provide the necessary possibilities and ideas from which has allowed us to yield such delicious seafood cuisine, priced competitively in the market, was a challenge we imposed on ourselves to please our customers as well as to increase our sales and market share belonging to our chain.”
In the end, the Senior Brand manager, Mr. Basel Homeidan, clarified “We have been able to facilitate a change for the brand “Shrimpy” through evolving the look and brand as well as introduce new social media tools to reach a vast majority of customers. In addition to that, the amount of information regarding our products spread through the use of either social media or through printed flyers has helped us in the introduction of the all new menu to the vast majority.”
Last but not least, Shrimpy released new children’s characters called “Shumy, Bubly, and Crush” to have fun and share happy times together which show a strong sense of caring towards children as well as the willingness to cater to the whole family showing a sense of goodwill.”