Zain delivers ‘Machla Boxes’ to KRCS and Zakat House
Zain, the leading telecommunications company in Kuwait, announced that its volunteers delivered essential food supplies ‘Machla Boxes’ to Kuwait Red Crescent Society (KRCS) and Zakat House. The initiative came as part of the company’s efforts to support underprivileged families in Kuwait as part of its CSSR Campaign during the holy month of Ramadan.
Distributing ‘Machla boxes’ is one of the main pillars of Zain’s annual Ramadan campaign, which comes in line with the company’s Corporate Social Responsibly and Sustainability strategy. Zain’s own team of volunteers packed the boxes - containing essential food supplies at the company’s main headquarters and delivered them to representatives from Kuwait Red Crescent Society and Zakat House.
Zain’s distribution plan assures the delivery of essential food supplies to leading charitable organizations who will in turn distribute them to those in need in order to ensure underprivileged families have enough quantities of the most basic supplies during Ramadan. This initiative is part of a series of programs the company is planning to conduct throughout the Holy Month of Ramadan with the aim of having a deep positive impact on the community’s various segments, especially the most vulnerable ones.
Zain affirmed that its social and CSSR campaign during the upcoming holy month of Ramadan will include an extensive array of initiatives and programs that will focus on helping less fortunate people to enjoy Ramadan happily, as well as celebrating the true spirit the Holy month brings.
Zain’s solid Corporate Sustainability and Social Responsibility strategy primarily focuses on the wellbeing of the entire nation. For this reason, the company has maintained its support of numerous initiatives that spread awareness and help make a difference to people’s everyday lives.