Kuwait Times

Zain delivers ‘Machla Boxes’ to KRCS and Zakat House

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Zain, the leading telecommun­ications company in Kuwait, announced that its volunteers delivered essential food supplies ‘Machla Boxes’ to Kuwait Red Crescent Society (KRCS) and Zakat House. The initiative came as part of the company’s efforts to support underprivi­leged families in Kuwait as part of its CSSR Campaign during the holy month of Ramadan.

Distributi­ng ‘Machla boxes’ is one of the main pillars of Zain’s annual Ramadan campaign, which comes in line with the company’s Corporate Social Responsibl­y and Sustainabi­lity strategy. Zain’s own team of volunteers packed the boxes - containing essential food supplies at the company’s main headquarte­rs and delivered them to representa­tives from Kuwait Red Crescent Society and Zakat House.

Zain’s distributi­on plan assures the delivery of essential food supplies to leading charitable organizati­ons who will in turn distribute them to those in need in order to ensure underprivi­leged families have enough quantities of the most basic supplies during Ramadan. This initiative is part of a series of programs the company is planning to conduct throughout the Holy Month of Ramadan with the aim of having a deep positive impact on the community’s various segments, especially the most vulnerable ones.

Zain affirmed that its social and CSSR campaign during the upcoming holy month of Ramadan will include an extensive array of initiative­s and programs that will focus on helping less fortunate people to enjoy Ramadan happily, as well as celebratin­g the true spirit the Holy month brings.

Zain’s solid Corporate Sustainabi­lity and Social Responsibi­lity strategy primarily focuses on the wellbeing of the entire nation. For this reason, the company has maintained its support of numerous initiative­s that spread awareness and help make a difference to people’s everyday lives.

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