Chevrolet Alghanim broadcast Europa Cup Final in Safat Al-Rai showroom Hosting Manchester United supporters club in Kuwait
As part of its on-going activities to build a longterm relationship with the youth of Kuwait, Chevrolet Alghanim, the exclusive distributor of Chevrolet vehicles in Kuwait, was honored to invite the official Manchester United Supporters Club to Safat Chevrolet Alghanim showroom in Al-Rai on May 25th and host the exciting televised match between their beloved football club and its challenger, AFC Ajax.
The event reflects the Chevrolet brand’s commitment to be an integral part of the Manchester United bran as one of the biggest General Motors’ divisions and car manufactures; the car brand continues to be one of the club’s proud sponsors, supplying the team with jerseys for 7 years throughout their tournaments. The total value of the sponsorship has been estimated to be over 175 million Pound Sterling, which means that the company will be paying a whopping 25 million Pound Sterling each year.
Kuwait’s Manchester United Supporters Club is considered to be the oldest fan club in the country compared to other local clubs. It was founded more than four years ago, and has been officially recognized by Manchester United on November 27th, 2012, after the club members’ official visit.
The undertaking complements Chevrolet Alghanim’s sports initiative and solidifies its dedication to be a vital part of the youth’s lifestyles and passion. The event saw the attendance of more than 100 Manchester United supporters who were treated with refreshments as they supported their beloved football team through a stunningly giant display screen, cumulatively creating a enjoyable atmosphere bolstered by the club member’s enthusiasm for the game.
Inspired by the game’s competitive spirit, Chevrolet Alghanim also announced a special Instagram contest where it had invited the participants for a chance to win XCITE vouchers, a red iPhone 7, and a Sony PS4.
Displayed in the showroom were limited editions of youth-oriented cars in conjunction with the event such as the Camaro - Manchester United edition with its daring exterior and unique colors. A Silverado was also on display with a new accessories packages that included a hood scoop, front bumper with LED lights, fender flares, off-road wheels and tires, rear tailgate scoop, and bed cover.
Chevrolet Alghanim looks forward to supporting the interest of the youth of Kuwait in future events as part of its ongoing promise to build supportive relationship and trust for many years to come.