Ex­pe­ri­ence the lux­ury of driv­ing in the new Cadil­lac ATS 2017

Kuwait Times - - BUSINESS -

As part of its com­mit­ment to bring the best of lux­ury to car en­thu­si­asts in Kuwait and re­ward­ing them with un­beat­able of­fers, Yusuf A Al­ghanim & Sons Au­to­mo­tive, the sole dis­trib­u­tor of Cadil­lac ve­hi­cles in Kuwait, launched its sum­mer ex­clu­sive of­fer on the Cadil­lac ATS 2017, of­fer­ing up to KD 1,000 dis­count.

The ATS is a per­fect bal­ance of power, con­trol and pre­ci­sion, de­signed to de­liver an ex­cep­tional drive ev­ery drive, mak­ing ev­ery jour­ney feel spe­cial. The Cadil­lac ATS is an ad­di­tional proof of the car­maker’s lead­er­ship in the seg­ment of tech­no­log­i­cally ad­vanced lux­ury ve­hi­cles, fea­tures which have been long-awaited by lux­ury cars and which places the ATS ahead of its class

Cadil­lac’s ATS prod­uct line con­tains key re­fine­ments for 2017, in­clud­ing new and more stream­lined trim lev­els that fur­ther em­pha­size the car’s class-lead­ing driv­ing dy­nam­ics. The 2017 Cadil­lac ATS Sedan 2.0T, the fastest, most pow­er­ful turbo lux­ury sedan in its class, adds a new pow­er­ful yet eco­nomic en­gine to the ex­ist­ing fam­ily of en­gines on the ATS sedan of­fer­ings.

Two ex­te­rior col­ors and 17” wheels in two fin­ishes are also new for 2017, com­ple­ment­ing the bold, un­mis­tak­ably Cadil­lac sig­na­ture ex­te­rior and in­te­rior de­sign. The Cadil­lac ATS prod­uct line is Cadil­lac’s most com­pact and sporty en­try, set­ting into mo­tion the cur­rent era of Cadil­lac’s driver’s cars of­fer­ing ex­hil­a­rat­ing per­for­mance. Orig­i­nally in­tro­duced as a 2013 model, ATS is built on a unique rear-wheel drive chas­sis that also un­der­pins the larger CTS, the brand added a dy­namic Coupe model in 2015, and then added the high-per­for­mance V-Se­ries mod­els in 2016.

Re­named for bet­ter cus­tomer clar­ity, the new trim lev­els - ATS, Pre­mium Lux­ury and Pre­mium Per­for­mance - pro­vide richer lev­els of con­tent and tech­nol­ogy and move the Cadil­lac ATS in line with re­cently launched Cadil­lac en­tries, in­clud­ing the all-new Cadil­lac CT6 pres­tige sedan and all-new Cadil­lac XT5 lux­ury cross­over. The con­fig­u­ra­tion en­hance­ments ben­e­fit both Sedan and Coupe mod­els.

The 2017 Cadil­lac ATS Sedan 2.0T

The 2017 Cadil­lac ATS Sedan 2.0T, the new ad­di­tion to the ATS line-up in the re­gion is pow­ered by the most pow­er­ful tur­bocharged 4cylin­der en­gine in the com­pact lux­ury class. SAE-cer­ti­fied at 272 horse­power and 295 lb-ft of torque (400 Nm), the tur­bocharged en­gine pro­duces a broad torque band and high boost lev­els to give the light­weight ATS Turbo an ex­hil­a­rat­ing feel­ing of im­me­di­ate power on de­mand. The en­gine, com­ple­ments ex­ist­ing ATS 2.5L 4-cyl and 3.6L V6 of­fer­ings.

ATS’ driver-fo­cused in­te­rior with in­te­grated tech­nol­ogy and crafted ma­te­ri­als com­ple­ments the ex­te­rior el­e­ments and sup­ports the Cadil­lac ATS sedan 2.0T’s driv­ing ex­pe­ri­ence. Stan­dard per­for­mance equip­ment in­cludes Brembo front brakes, per­for­mance-tuned ZF pre­mium steer­ing and pad­dle-shift eight-speed au­to­matic trans­mis­sions.

The Cadil­lac ATS Sedan 2.0T is one of the most con­nected cars in the seg­ment. Bose Pre­mium Sur­round Sound au­dio sys­tem, Rear Vi­sion Cam­era, and the en­hanced Cadil­lac CUE in­fo­tain­ment sys­tem with Ap­ple CarPlay [and An­droid Auto-ready] ad­vanced smart­phone in­te­gra­tion. The 2.0L Tur­bocharged ATS Sedan will be avail­able in two trims, ATS Sedan 2.0T, and ATS Sedan Pre­mium Lux­ury 2.0T, the for­mer of­fers all the above with leatherette seats, while the lat­ter of­fers stan­dard ani­line leather seat­ing sur­faces with heated and cooled, 10-way power front seats with lum­bar sup­port which show off Cadil­lac’s hand­crafted cut-and-sew ap­pli­ca­tion.

Pro­grammable me­mory driver seat and mir­ror con­trols are at the fin­ger­tips of ev­ery ATS Sedan 2.0T Pre­mium Lux­ury cus­tomer. Other stan­dard con­nec­tiv­ity and con­ve­nience tech­nolo­gies in­clude Cadil­lac’s in­te­grated GPS nav­i­ga­tion sys­tem, 110-volt conventional power out­let, Front and Rear Park As­sist. Stan­dard con­tent from the ATS sedan 2.0T is in­cluded in ATS Pre­mium Lux­ury 3.6 with added cut and sew leather seats in­stead of leatherette and ATS Pre­mium Per­for­mance 3.6 sedans and coupes of­fer ani­line leather fin­ish for a most pre­mium feel.

Ad­di­tional race-in­spired com­po­nents and sys­tems, in­clud­ing seg­ment ex­clu­sive Mag­netic Ride Con­trol adap­tive sus­pen­sion, lim­ited-slip rear dif­fer­en­tial, per­for­mance cool­ing and per­for­mance tires, dis­tin­guish the Cadil­lac ATS Pre­mium Per­for­mance sedan or coupe as the ATS of choice for those as­pir­ing in­cred­i­ble per­for­mance with­out a V-Se­ries badge.

Cadil­lac Al­ghanim and the Pre­mium Care pro­gram

Cadil­lac cars ben­e­fit of the Pre­mium Care pro­gram that pro­vides pro­fes­sion­al­ism and ex­cel­lence to Cadil­lac own­ers. The pro­gram gives cus­tomers four years free ser­vice (or up to 100,000 kilo­me­ters), road as­sist ser­vice around the clock, four years guar­an­tee (or up to 100,000 kilo­me­ters), as well as a cus­tomer ser­vice pro­vided by a team of ex­pe­ri­enced and qual­i­fied pro­fes­sion­als work­ing with the lat­est equip­ment for a qual­ity ser­vice that ex­ceeds the cus­tomers’ ex­pec­ta­tions of high-qual­ity ser­vice.

Cadil­lac has been a lead­ing lux­ury auto brand since 1902. To­day Cadil­lac is grow­ing glob­ally, driven by an expanding prod­uct port­fo­lio fea­tur­ing dra­matic de­sign and tech­nol­ogy. De­scribed as lux­u­ri­ous, hav­ing a bold and dar­ing per­son­al­ity, be­ing tough and strong as well as safe and pow­er­ful, Cadil­lac has main­tained an iconic pres­ence for over 85 years in the Mid­dle East. Cus­tomers are in­vited to visit the Cadil­lac Al­ghanim show­room lo­cated on the 4th ring road to ex­pe­ri­ence the unique Cadil­lac cars and ben­e­fit of the ex­clu­sive of­fer.

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