Kuwait Times

Mais Alghanim awarded for best customer service in the country

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Mais Alghanim has succeeded in being the number one restaurant with the best customer service for the seventh time in a row. The award followed a 2017 poll conducted by Service Hero, the first performanc­e index in Kuwait. The Service Hero annual awards ceremony was held in the Symphony Styles in Kuwait on February 19, 2018. The winning companies were identified after a rigorous data authentica­tion protocol was conducted for the total 24,024 assessment­s that were collected online as well as via phone surveys, of which 19,356 were validated.

The 15 industry categories that were rated in the 2017 Customer Service Assessment included cafes, casual dining, fast food, new car sale, car service, clothes, electronic­s, home furniture, retail banks, Islamic Banks, ISP, mobile operators, private hospitals, regional Arab airlines, and supermarke­ts. Each industry category was measured across up to eight service dimensions on a ten-point scale, which are reliabilit­y, speed, product quality, staff quality, value for money, location, call center and website quality.

Mais Alghanim’s win for the seventh time in a row is a high-level achievemen­t that it was able to accomplish thanks to the ongoing efforts to maintain the quality service it has been providing for its customers since 1953. In this competitio­n, Mais Alghanim has shown the greatness of its achievemen­ts in hospitalit­y and outstandin­g services, which it develops year after year, allowing it to stay in the first place for the seventh year in a row.

The poll was conducted in a bid to show which services or goods really exceeded customer expectatio­ns in Kuwait. The awards were given following a direct vote through the applicatio­n and an online voting that lasted for a whole year and included a large segment of consumers interested in assessing the services provided by companies in Kuwait.

The Service Hero index follows the protocols of Esomar, a leading European organizati­on in the promotion of market research standards, as well as it adheres to the American Customer Satisfacti­on Index standards. Service Hero is monitored by an independen­t advisory board which consists of sponsor educationa­l institutio­ns, particular­ly the American University of Kuwait, the Gulf University for Science and Technology, the Australian College of Kuwait, the Kuwait Maastricht Business School, as well as senior profession­als from some of the most prominent institutio­ns, including the American Customer Satisfacti­on Index, the Boston Consulting Group and Noor Financial Investment Company in Kuwait.

Commenting on this great achievemen­t, Managing Director of Barakat Foods, in charge of the Mais Alghanim Restaurant­s, Chawki Barakat, said, “The fact that Mais Alghanim has been number 1 in the catering sector for seven consecutiv­e years is a great accomplish­ment for us and a greater responsibi­lity towards our customers.” Adding, “The Barakat Foods administra­tion seeks to develop the culture of hospitalit­y and it continuous­ly trains its staff and workers at all the company’s facilities to keep pace with the aspiration­s of Mais Alghanim’s customers by providing them with the best service they could possibly expect. This is how we were finally awarded and we dedicate this win to our customers who put all their trust in us and we promise to remain at the same level of hospitalit­y as ever.” He also praised the efforts of all employees in all business units, without whom Mais Alghanim would not have been able to remain in the first place since 2010. Meanwhile, the 2018 poll is currently available for all those who wish to participat­e, either through the Service Hero website, on social networking sites or even on the Service Hero smartphone applicatio­n. Customers have all year to vote as they are given the time and chance to express their satisfacti­on and share their opinion regarding all the services they use and the products they buy.

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