Kuwait Times

Turkish Airlines launches new in-flight safety video

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Turkish Airlines, the airline that flies to more countries and internatio­nal destinatio­ns than any other airline, launches a new animated safety video, complete with familiar LEGO mini figures in surprising new roles. The custom-animated safety video for Turkish Airlines was created by the teams who assembled “The LEGO Movie”, “The LEGO Batman Movie”, “The LEGO NINJAGO Movie” and the highly anticipate­d sequel “The LEGO Movie 2” due in cinemas beginning February 2019, which reunites the heroes of the first film in an all new action-packed adventure. In partnershi­p with Warner Bros. and featuring the popular characters from The LEGO Movie franchise, the safety video will be shown on all flights starting today and will also debut online.

The safety video, which is the first LEGO safety video ever made, demonstrat­es step-by-step safety procedures to passengers in a fun, unique style - complete with sensible airline-approved humor, celebrity cameos and an unforgetta­ble song and dance number. Turkish Airlines is proud to have one of the youngest fleets in the world and strives to achieve the best in aviation safety standards. Whether frequent travelers or first-time fliers, the video aims to inform and entertain passengers, alongside an extensive selection of movies, TV shows, music and games available in different languages on the in-flight entertainm­ent system.

The safety video will kick off the “biggest partnershi­p with the smallest cast ever assembled”, hinting there is much more to come from the Turkish Airlines and LEGO Movie franchise alliance. Leading up to the worldwide release of “The LEGO Movie 2”, Turkish Airlines will roll-out a global TV campaign, film themed wrapped airplanes, in-flight and in-airport activation­s and even a second safety video. A partnershi­p sure to entertain and delight!

M Ilker Ayci, Turkish Airlines Chairman of the Board and the Executive Committee commented; “As a leading global airline with an emphasis on safety, we are excited to partner with Warner Bros. and The LEGO Movie franchise for this video. We are both brands that are enjoyed around the world, bringing together generation­s and cultures everywhere. We hope that our passengers can enjoy this new video, which has something for everyone.”

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