Canon Mid­dle East signs dis­tri­bu­tion agree­ment with Logi­com in Jor­dan

Kuwait Times - - Technology & Science -

DUBAI: Canon Mid­dle East (CME), a provider of imag­ing tech­nolo­gies and ser­vices, signed a dis­tri­bu­tion agree­ment in Jor­dan with Logi­com, the lead­ing re­gional dis­trib­u­tor of tech­nol­ogy so­lu­tions and ser­vices. As part of the agree­ment, Logi­com Jor­dan will dis­trib­ute and pro­mote Canon’s com­pre­hen­sive con­sumer prod­uct port­fo­lio of photo, video and B2C print­ing so­lu­tions to the en­tire Jor­da­nian mar­ket. Canon is al­ready present in Jor­dan through its long-stand­ing part­ner United Elec­tron­ics Com­pany (UEC), and the re­cent agree­ment with Logi­com will fur­ther ex­pand Canon’s reach na­tion­wide and po­si­tion Canon as the imag­ing leader in the Jor­da­nian mar­ket.

“For 80 years, Canon has been at the fore­front of new imag­ing tech­nolo­gies, sup­ported by our strong re­search and devel­op­ment ca­pa­bil­i­ties, which has led us to be lead­ers in the imag­ing in­dus­try. Jor­dan has been an in­te­gral part of our growth and a strate­gic mar­ket for Canon Mid­dle East. Through our lo­cal part­ner­ships with UEC and Logi­com, we aim to be­come closer to our cus­tomers in Jor­dan and con­tinue strength­en­ing our pres­ence,” said Venkata­sub­ra­ma­nian Har­i­ha­ran, B2C Busi­ness Unit Direc­tor at Canon Mid­dle East.

Mu­rad Mutawi, Gen­eral Man­ager of Logi­com Jor­dan, said of the agree­ment, “We are proud to part­ner with Canon. With the com­pany’s com­pre­hen­sive prod­uct port­fo­lio of photo, video and print­ing so­lu­tions, we are con­fi­dent that our net­work of com­mit­ted chan­nel part­ners will play a key role in in­creas­ing the pres­ence of the Canon brand and its so­lu­tions in Jor­dan.” The part­ner­ship with Logi­com will help in­crease chan­nel cov­er­age and sup­port the vertical in­te­gra­tion of Canon’s so­lu­tions, co-sell­ing along­side part­ners and cre­at­ing ded­i­cated mar­ket­ing cam­paigns. In ad­di­tion, ded­i­cated Logi­com teams will be on hand to pro­vide tech­ni­cal pre­sales sup­port as well as train­ing pro­grams for cus­tomers.

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