THAHAB.COM and Hayatt Foundation join forces for Breast Cancer Awareness Campaign

In light of International Breast Cancer Awareness Month, Monday evening saw a special event organized by THAHAB.COM in collaboration with Hayatt Foundation. The occasion hosted survivors who came together to share their experiences of their battle with breast cancer in the hopes to uplift and create awareness around their struggle and champion their fight. The gathering included reputed ladies, gentlemen and youth from Kuwaiti society at Peristyle in Crystal Tower.

Feras Abushaar, Co-founder and CEO of THAHAB, initiated the night welcoming attendees to the event, a first by Thahab. The new luxury-tech ecommerce company in Kuwait, Thahab, provides a platform that powers physical and retail stores to become e-commerce companies and reach customers worldwide and in the Middle East through its omni-channel model.

Through THAHAB’s platform which reaches out to women around the world, they hoped to voice this campaign and create awareness about Breast Cancer. A diverse group of women shared powerful and poignant stories of their battle with the disease and gave inspiration to those in attendance.

Hayatt Foundation’s Managing Partner Dr. Labiba Temmim and Chairperson Laila Al-Ghanim took to the stage to share the mission and work of the Hayatt Foundation and thank Thahab team for its initiative. They further appreciated this important cause and their notable efforts to raise awareness. The event was also graced by the Chairman of Al-Sidra Association, Sheikha Azza Jaber Ali Al-Sabah who spoke about her organization’s work in providing moral support and professional services to support women suffering from cancer and help them cope with the trauma of the experience. She further cast light on the importance of psychological support on par with medical treatment.

Feras Abushaar returned to the stage to thank the sponsors for the event - Tanagra, Chalhoub Group, Crystal Tower and its owners the Bukhamnseen Group, Intisars, Wahran Group, Husam Flayhan, Yousef Bara and attendees who joined in their support for this cause.

THAHAB is a technology platform powering the transformation of global brands and retailers into online businesses. Beyond a digital marketplace, THAHAB is a community and way of life.